Why is this an exciting opportunity?
Digitas is The Connected Marketing Agency, relentlessly committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media, and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke, and inspire. Curious and fully transparent, we are always examining real human behaviour to create authentic connections – between brands and consumers, clients and partners, and ideas and outcomes. We are a Publicis Groupe agency and play a key role in the Publicis Groupe’s industry leading ‘Power of One’ thinking.
We are always looking to grow and better our business and the Client Service team is the catalyst for that growth. Our focus is on building the client’s business, the account relationship, and the expertise of our team. That means spotting game-changing ideas to grow our client’s business and solve challenges. Selling ideas fearlessly and confidently while keeping things simple, organised, and clear – even in the most complex situations – so that we can make great work.
To spearhead this, we’re looking for a whip smart and proactive Senior Account Director who can stun our clients with leadership, creativity, vision, and eloquence.
Sound like you? Read on.
The transformation you will experience
This presents an incredible opportunity for you to join forces with one of Digitas' flagship clients who view the agency as a seamless extension of their marketing team. Assuming the role of Senior Account Director, you'll be the face of the business, championing our CRM & CX program, and entrusted with the planning, management, and delivery aspects of the client account. You will leverage your expertise to lead and empower a large cross-functional team in collaboration with the Client Partner, with the goal to deliver exceptional work in alignment with the account plans you craft and regularly update.
As the key client engagement lead, you'll strategically manage and influence senior stakeholders both within and outside the agency. Your role is pivotal in ensuring the fulfilment of both agency and client needs. Working closely with top-level client stakeholders, you'll intimately understand their personal and professional goals, acting as a true partner in helping them achieve these KPIs. Your influence will extend to setting the tone, pace, and energy of the Client Service team, elevating standards, and consistently surpassing client expectations.
In this role, you won't just guide and mentor a team; you'll be instrumental in driving client growth and ensuring the team's overall satisfaction. Your decisions will not only prioritise client happiness but will also be commercially and strategically sound, contributing to the overall success of our collaborative efforts.
Your scope will include:
- Partnering with the client to develop their goals and CRM/CX strategies; taking and shaping medium/large briefs, adding strategic value, and ensuring that they get the best results from the whole agency team
- Empowering cross-capability teams to deliver creative thinking and powerful ideas across digital ecosystems and customer experiences that create measurable impact and meet client objectives
- Developing strategic presentations alongside the Strategy team
- Planning workload and, refining and defining process with a focus on quality
- Overseeing agency output and ensuring work is being developed to a high standard
- Attending key client stand ups and sharing a POV
- Acting as a mentor and trusted advisor to the Client Service team
- Maintaining and developing key client and interagency relationships. Keeping sustainable, long-term client relationships by mitigating risk and ensuring account profitability
- Championing CX & CRM within the business, proactively driving innovation and new opportunities for growth
What you’re looking for
- A supportive and collaborative culture
- Working alongside a dedicated and passionate team on developing industry-leading programs of work
- Opportunity to fulfil your career goals in a business large enough to accommodate them - we have one of the finest mobility programs GLOBALLY!
What type of person will be successful in this role?
- Solid background as an integrated marketer, ideally in an agency environment, with expertise spanning digital, CRM, CX and marketing automation
- Strong knowledge of enterprise level CRM/automation systems preferred (i.e., Salesforce)
- Excellent at building and maintaining client relationships
- Outstanding analytical skills and strategic thinking – you’re strong on both IQ and EQ, and are as practiced at reading data as you are at reading clients
- Effective time-management, impeccable organisation, and the flexibility to adapt quickly to changes
- Proven project management and performance management skills – you’re known for your ability to coach and develop talent, inspire, and drive change, and bring varied groups together to collaborate effectively
- Superb communication and presentation skills – you’re articulate, succinct, and engaging
- Demonstrated budget management and resource planning experience
- A passion for customer experience and digital first thinking.
Got what it takes? We’d love to hear from you.
Additional information
Be a part of the Publicis Groupe family, one of the world’s most progressive and dynamic modern communications businesses, enjoying all the perks that come with our network offering:
- A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
- A creative, fun, and rewarding office environment backed up by our Publicis Liberté flexibility approach “working your way, with us!”
- Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
- Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
- A culture of open feedback and support to reach your goals through our Career Conversations program
- A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs
- Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
- Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
- Access to counsellors, psychologists, and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs
Digitas, as part of Publicis Groupe, believes that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions. We encourage applications from Indigenous Australians, people with disability, people from diverse cultural and linguistic backgrounds, mature age workers, and lesbian, gay, bisexual, transgender, and intersex (LGBTI) people. We are committed to providing reasonable adjustments for employees with disabilities and for candidates in our application process. If you need assistance or adjustment due to a disability, please contact us.
