Social Media Team Leader 15 month Temporary Opportunity







Organisation/Entity:  Transport For NSW







Job category:  Procurement







Job location:  Eveleigh, NSW, AU, 2015







Job reference number:  91637







Employment type:  Fixed Term Full-Time







Salary range:  $128409.0-$143815.0











  In this role, you'll: be working as part of a highly motivated communications team located in our TfNSW Customer Journey Management team. This front-line strategic role supports the




... Click here to view more detail / apply for Social Media Team Leader 15 month Temporary Opportunity

26th March, 2024
WHAT YOU'LL BE DOING As the Senior External Communications Adviser, you will support the Community Engagement Manager to develop and deliver marketing strategies aligned with Coal LSL (CLSL) brand.    You will:

partner with internal stakeholders to plan, design and deliver targeted external communications and collateral across different channels
provide advice and guidance to internal stakeholders on best practice marketing strategies
review and improve marketing collateral including brand templates
manage external engagement and marketing communication campaigns across a variety of channels, e.g. brand, print, video, reports, web, social media, EDM, Online Services
support the ongoing maintenance of digital channels
manage external agencies and suppliers to develop and deliver external communications and collateral
maintain stakeholder databases to facilitate engagement and communication activities
lead communication activities throughout the organisation.
*Internally known as Senior Community Engagement Adviser,
... Click here to view more detail / apply for Senior External Communications Adviser

Our Opportunity
Star Group is offering an amazing opportunity for a Construction Electrician specialising in data communications to join our Newcastle Team, who takes ownership of what they do and is committed to the outcomes of our clients and the business. The Construction Electrician will be responsible for:

Installation of data cabling & structured cabling infrastructure
Conduct installations for electrical and data communications in a quality manner.
Conduct fault finding of electrical and data communications when required.
Conduct scheduled as well as reactive maintenance and repairs.
Liaise directly with clients and explain what activities have occurred.
Complete tasks and paperwork in a timely manner
Adhere to safety standards and procedures at all times.

About You

Valid Electrical Licence and trade qualifications (Essential)
Strong problem-solving skills concerning technical fault-finding.
Excellent interpersonal skills and customer service
... Click here to view more detail / apply for Electrical and Communications Tradespeople (Multiple Positions)

SEO Roles. Trading under Publicis Media Australia
Location: Sydney or Melbourne or Brisbane

SEO Manager
As Search Engine Optimisation Manager, you’ll be focused on delivering best in class SEO driving business growth across a portfolio of clients. This requires strong experience in SEO strategy and implementation. A good understanding of Paid Search is also required to implement holistic search strategies.
We’re looking for a talented Manager who is also a delight to work with, which usually includes:
• A degree in marketing, advertising, business or a related field
• +4 years of combined experience in organic and paid search, digital project management or account management
• Proven experience managing a team
• Experience scoping projects, providing forecasts and driving ongoing process improvement
• The ability to create and implement SEO strategies frameworks that successfully deliver incremental growth overtime.
• Strong analytical and problem-solving skills – and a knack for details
• Experience developing content strategies and competitor analysis using a range of platform and technologies.
• Ability to manage and prioritize multiple projects simultaneously and make smart, fast decisions
• Knowledge of HTML, JavaScript, and CSS, with a focus on optimizing them for SEO
• Stellar communication and presentation skills – you’re poised, articulate and convincing
• Previous experience with SEO industry tools – i.e. Google Analytics, Omniture, Google Search Console, Brightedge, SEMRush, Ahrefs and Screaming Frog.
Salary: $90K - $120K package

SEO Director (Director of SEO, SEO Lead, Head of SEO)
As Director of SEO, you’ll grow the division and develop a strategic vision, whilst providing leadership to the team. You’ll build the agency’s search practice (SEO) to support aggressive revenue growth.
Day to day, your responsibilities will include:
• Directing long-term and short-term strategic marketing efforts to meet both market share and sales goals for clients via SEO strategies
• Helping to assess and pursue new business opportunities while maintaining the company’s existing strengths
• Developing a world-class search marketing team that will scale and thrive as the business grows
• Effectively using tools to automate and scale the business in an efficient, cost-effective manner
• Ensuring excellence and accuracy in all client deliverables and working with Managers/Directors to present them
• Developing or approving all scopes of work that include search engine optimization
• Collaborating with Delivery Managers on project timelines and with Staffing on resource needs
This role requires; deep familiarity with the digital environment and an understanding of business from both market and P&L perspectives, Strong analytical and problem solving skills, knowledge of HTML, JavaScript, and CSS and outstanding leadership and people management skills.
All roles require a relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification.

E-Commerce Roles. Trading under Publicis Media Australia

E-Commerce Manager (also known as E-Commerce Performance Manager)
Role Overview
This role is responsible for planning and implementing eCommerce initiatives on platforms/marketplaces such as Amazon, eBay, Citrus, Facebook, and Google (+others). Utilise your in-depth knowledge in Performance Media/eCommerce and Paid Search, and you will be responsible for implementing best-in-class digital performance campaigns. The role involves the management of both eCommerce content and media initiatives for our clients.
Skills & Experience
• This position requires a relevant tertiary qualification or a minimum of 3+ years of relevant experience in lieu of qualification.
• Owns performance process from Activate (Buying & Trafficking) to Convert (Optimisation & Reporting) and works with the eCommerce Director and PGD associate to execute.
• Fluent in the fundamentals of campaign set-up/optimisation and reporting across PPC (Google Ads, Shopping Ads, Amazon Search Console, CitrusAd), paid social (Meta) and programmatic (Amazon DSP) + others.
• Oversees the work of the PGD associate. Communicates with clients on reporting, competitive and creative specs requirements
• Ensures all budget lines of performance campaigns are set up correctly and paced to the goal
• Ensures finance is completed with 100 % accuracy
• Creates a positive relationship with key media/tech partners (e.g. Google, Meta, Cartology, Coles 360, Amazon and eBay + others).
• Forms an effective relationship with the eCommerce Director and works well with other team members
• Files all proformas, MBAs, IOs and media plans.

TECHNICAL SKILLS
• Intermediate excel and Microsoft office skills are a must
• Intermediate to advanced certification of Google Ads (Paid Search) and Amazon Sponsored Ads. Will undertake Amazon DSP certification within 3 months in the role.
• BCC training Proficient in spot entry, knowledge of correct digital codes to use, and ability to run Expenditure/Invoice reports. Completed Digital Compliance training. Learn how to solve Account Queries within 48 hours of receiving an email notification.
• Contributes to competitive work during new business pitches.
Salary: $90K - $110K package

E-Commerce Director (also known as E-Commerce Performance Director)
Role Overview
The purpose of the Ecommerce Director role is to manage the growing marketplace ecommerce offering at Publicis agencies across Australia and New Zealand. This role is responsible for the strategy and implementation of ecommerce initiatives on platforms/marketplaces such as Amazon, eBay, Citrus, Facebook, and Google. The role involves management of both ecommerce content and media initiatives for Groupe clients. Reporting to the National Head of Digital & Data/Head of Digital/Head of E Commerce, the role exists to accelerate the growth of ecommerce business. This role will have an opportunity to develop the offering and work across global hubs on best practice implementation of content and media strategies in marketplace ecommerce. There is tremendous opportunity of growth in the role with a hugely exciting and rapidly growing team.
Skills & Output
• Create and implement effective ecommerce campaigns across platforms/marketplaces (specifically Amazon, Google, Facebook, eBay, Citrus + others) that deliver high-quality results.
• Develop audits, scorecards and use data to identify optimisation opportunities, including keyword research, budgeting and make recommendations regarding media and advertising opportunities.
• Develop audits, scorecards and use research and data to improve brand presence, SEO/REO (including detail page optimisation) across ecommerce marketplaces.
• Manage Seller/Vendor Central operations, such as account health checks, pricing strategy recommendations and product reviews analysis.
• Remain across ecommerce industry trends, compile data into client-facing collateral and use the information to adapt existing campaign strategies relevant to each brand.
• Participate in new business opportunities as they pertain to marketplace ecommerce – commercially and strategically.
• Actively engage in the collaboration effort between the Groupe agencies and the Product practice
EXPERIENCE:
• Previous experience in a similar role in Performance Media/eCommerce working across paid search as well as either eRetail platforms like CitrusAd or Amazon + others
• Must have an excellent grasp of Performance Media (planning and buying)
• Must have experience and working knowledge of performance media platforms – From Ad servers to DSPs/Bid Management Platforms, Analytics, Ad Verification Technology and Audience Planning Tools.
• Strong team management and leadership skills. Has proven abilities in mentoring, training and developing high performing teams.
• Strong communication skills (written and verbal). Can confidently present, and construct well-substantiated digital media strategies.
Salary: $110K - $140K package

• All of the above roles require a relevant tertiary qualification with 2 or more years’ experience in a similar role OR a minimum of 5 years relevant work experience in lieu of qualification.

Media Digital Roles. Trading under Publicis Media Australia
Location: Sydney or Melbourne or Brisbane

Digital Executive (also known as Digital Account Executive, Senior Digital Executive, Senior Digital
Account Executive)
The Digital Executive ensures digital implementation/buying excellence across their clients, with the
following deliverables:
• Leads the implementation of digital media plans once approved. This includes tagging,
trafficking, booking, and campaign set up in biddable media platforms.
• Leads the management of live campaigns to ensure pacing is on track and performance is
optimised.
• Responsible for the reporting and post-analysis output for digital campaigns.
• Responsible for the management of billing across the client patch, with the support of the
coordinator.
• Manages tasks including competitive analysis, administration, and ad spec updates, and
develops strong relationships with the creative agency
• Manages & Trains Digital Coordinator and works proactively with the Digital Account Manager
and specialists on campaign deliverables.
• Presents at client WIPs and post-analysis meetings. Will also present implementation decks on
clients where the Digital Executive has independent charge.
• Day-to-day contact for small clients when dealing with billing and creative specs queries.
EXPERIENCE:
• This position requires a relevant tertiary qualification or a minimum of 5 years of relevant
experience in lieu of qualification.
• 1-2 years’ experience minimum preferably in a media related industry but not necessarily agency
• Competent in digital buying fundamentals and relevant digital tools
• Demonstrate a solid understanding of Australian digital media
Salary: $75K - $90K package

Digital Manager (Also known as Account Manager, Senior Digital Manager)
The purpose of the Digital Manager is to create/run digital media plan responses through all stages-
approach, plans, optimisation, PCR; billing whether its the client, creative agency, media owner, etc.
Deliver best in market implementation planning responses: well thought out, argued, and answers
the marketing challenge. Looks to innovate where possible, however also nails the fundamentals.
First point of contact on day-to-day management of implementation elements. Manage the
workloads, outputs and development of the Exec and Coordinators. Support the AD in overall team
management, and the GBD and other members of the team in integrating digital into the client
advertising mix
This position requires a relevant tertiary qualification or a minimum of 3-4 years of relevant
experience in lieu of qualification. Preferably a university degree or higher education qualifications.
Excellent understanding and working knowledge of Digital marketing, backed by relevant
experience. Good understanding and working knowledge of Australian media landscape. Highly
proficient in the following Office platforms: Word, PowerPoint and Excel. Excellent ability to analyse
and manipulate data, extracting insights for reporting.
Salary: $85K - $115K package

Digital Director (Also known as Account Director)
The purpose of the Digital Director is to work closely with the Business Director in driving client
business growth by unlocking the client’s business opportunity and the capability, delivering
outstanding client service, innovative and ambitious client solutions and driving communication
planning excellence.
This position requires a relevant tertiary qualification or a minimum of 5+ years of relevant
experience in lieu of qualification. Preferably a university degree or higher education qualifications.
Excellent understanding and working knowledge of Performance marketing, backed by relevant
experience. Good understanding and working knowledge of Australian media landscape. Highly
proficient in the following Office platforms: Word, PowerPoint and Excel. Leadership and mentoring
of performance digital teams

Investment & Activation Roles. Trading under Publicis Media Australia
Location: Sydney, Melbourne & Brisbane

Investment Executive (aka: Investor, Activation Executive, Planning & Activation Executive, Senior Activation Executive, Senior Planning & Activation Executive, Associate Activations Manager)
The purpose of the Investment Executive role is to autonomously plan and implement client campaigns -they are ultimately responsible for the delivery of all client activity. They will help lead the delivery of communication plans and management of offline and digital campaigns from buying and implementation through to reporting and the delivery of holistic campaign learnings. Work in collaboration with the wider Spark team to deliver integrated and creative plans that considers all vehicles (display, SEM, SEO, Social) and mainstream media at every possible opportunity.
Internal relationship management?
• Manage relationships with internal teams and relevant external groups e.g. media owners and partner agencies in ways to benefit clients and Spark to achieve their business objectives.?
• Work in collaboration with the relevant internal resources and the Snr Planning Exec/ Client Manager to create effective cross channel communication plans.?
• Search for new,?innovative?and relevant communications ideas and present these to internal teams.?
Trafficking?and tracking campaigns?
• Be proficient in using 3rd party ad serving tools such as DoubleClick & Sizmek?
• Work with Snr Planning Exec and/or Client Manager to deliver ROI tracking recommendations for all client campaigns.?
• Support Coordinator to ensure that all elements have been trafficked correctly and tracking has been implemented on the sites (check that all tags are reporting)? Campaign Management & Finance processes?
• Reconcile campaign delivery and ensure the final delivered plan reflects billings.?
• Check proformas each month during invoicing time and execute any changes that may be required.?
• Attend to account queries immediately and have zero outstanding account queries on a weekly basis.?
Salary: $60,000 - $85,000 package

Investment Manager (aka: Activations Manager)
• The Manager level opportunities bring campaigns to life - using Publicis (and individual media brands) Investment & Activation Model & Philosophy:
• Work with the team to drive negotiations for clients with media partners and secure additional incentives over and above entitlements.
• Keep pace with market knowledge that will aid negotiations with publishers and inform clients and the wider team.
• Negotiate campaign trading positions where there are no long term deals in place across all media, ensuring all benchmarks (client & internal), investment strategies & contractual agreements are met.
• Optimise and track all campaign variables to ensure all objectives are met, work with the Client Manager to ensure all planning ideas/strategies are delivered through the activation process.
• Understand the PMX product offering (inc Apex & Screens) to ensure clients are able to take advantage of appropriate solutions
• Ensure appropriate PMX briefing and negotiation process followed to deliver best outcomes
• Expert understanding and working knowledge of Australian media landscape
• Experience across the following Office platforms: Word, PowerPoint and Excel
• Have a full understanding and experience using the following tools: eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen Digital/ Answers, Sizmek and/or DCM, MOVE, AQX Fusion
• Strong experience of buying across MTV, RTV and STV with a strong track record of delivering against goals
• Experience of buying across all offline media, digital buying experience beneficial
Salary: $80,000 - $100,000 package

Investment Director (aka: Activations Director)
Client Partner
• Work with Client Leads to identify client objectives / positioning and proactively develop solutions which assist in transforming our client relationships by providing genuine value creation.
• Responsible for client leadership on investment approaches, partnerships and landscape opportunities and the overall delivery of client KPIs and campaign delivery.
• Drive proactive recommendations that solve client business goals.
• Sets the framework for investment approaches
Product Leader
• Champion the Publicis product offerings and when/where are they best deployed, delivering on diversified revenue targets.
• Be familiar with PMX deals and manage the implementation for clients.
• Keep abreast of market updates, how they impact clients and update Investment approach/propositions accordingly
Media Partner
• Maintain strong and genuine relationships with media.
• Ensure media are treated as partners and work collaboratively with them to deliver client objectives.
• Champion strong and genuine relationships with media.
• Bring Media partners along the client journey discussing topline client objectives
Salary 100,000 - $130,000 package

• All of the above roles require a relevant tertiary qualification with 2 or more years’ experience in a similar role OR a minimum of 5 years relevant work experience in lieu of qualification.

Media Analytics & Insights Roles. Trading under Publicis Media Australia
Location: Sydney, Melbourne & Brisbane

Analytics Executive (aka: Analyst, Analytics & Insights Executive)
The Analytics Executive / Analyst is responsible for assisting the broader analytics team to drive insight backed strategic thinking.
- working knowledge of Google Analytics, Google Marketing Platform, Data visualisation platforms like Looker, Tableau and data processing skills -SQL, Big Query .
- Experienced in analytics data modelling techniques and data governance process management.
- 2 years + of work experience in a quantitative business environment.
- Strong numerical and analytical skills
- Strong experience in Excel
- Experience across the following Office platforms: Including Word, PowerPoint
- Experience in ETL and Visualisation solutions
- Understanding of offline and online media will be beneficial
Salary: $60,000 - $85,000 package

Analytics Manager (aka: Analytics & Insights Manager, Data Analytics Manager)
The role of the Analytics & Insights Manager is to be a key driver of insight and strategic thinking. Providing analytics-based strategic insights and directions to aid in the development of media & communications initiatives.
Ensuring a streamlined approach between the strategy, analytics & media teams, ensuring high quality analytical projects are effectively delivered.
• Work with the Associate Director / Director, to design and execute analytical plans to improve the effectiveness of communications programs.
• Perform ongoing analysis to ensure the timely adjustment/optimization of campaigns.
• Develop and maintain Advanced reporting system.
• Emphasis on understanding dashboards and applying MMM findings, statistical testing to media planning.
• Support agency new business process, as directed.
• Assist in, inspiring and motivating the team to work collectively on the client's vision and objectives.
• Work on new business projects as required.
• Proactively seek new business opportunities.
• Manage and mentor junior team members.
• Efficiently collaborate with account leaders and their planning team members for planning & deployment of the optimization strategies adopted for driving paid media efficiencies on an ongoing basis.
• Drive platform expertise in Google GMP and Adobe Experience stack & Ad Cloud. Additional great to have hands on experience in CRM platforms such as Salesforce & Google ADH deployment.
• Experience managing Analytics / MarTech relationships and cross functional stakeholder management
Salary: $80,000 - $110,000 package

Analytics Manager (aka: Analytics & Insights Manager, Data Analytics Manager)
The role of the Analytics & Insights Manager is to be a key driver of insight and strategic thinking. Providing analytics-based strategic insights and directions to aid in the development of media & communications initiatives.
Ensuring a streamlined approach between the strategy, analytics & media teams, ensuring high quality analytical projects are effectively delivered.
• Work with the Associate Director / Director, to design and execute analytical plans to improve the effectiveness of communications programs.
• Perform ongoing analysis to ensure the timely adjustment/optimization of campaigns.
• Develop and maintain Advanced reporting system.
• Emphasis on understanding dashboards and applying MMM findings, statistical testing to media planning.
• Support agency new business process, as directed.
• Assist in, inspiring and motivating the team to work collectively on the client's vision and objectives.
• Work on new business projects as required.
• Proactively seek new business opportunities.
• Manage and mentor junior team members.
• Efficiently collaborate with account leaders and their planning team members for planning & deployment of the optimization strategies adopted for driving paid media efficiencies on an ongoing basis.
• Drive platform expertise in Google GMP and Adobe Experience stack & Ad Cloud. Additional great to have hands on experience in CRM platforms such as Salesforce & Google ADH deployment.
• Experience managing Analytics / MarTech relationships and cross functional stakeholder management
Analytics Director (aka: Analytics & Insights Director, Analytics & Insights Lead)
The Analytics Directors role is to understand the client’s business and chart a roadmap for the role of Data & analytics in the clients business. They will provide guidance on the key strategic use cases for Google / Adobe analytics platform, advise on data modelling methods to be used for client business intelligence needs and drive the governance on client Data management processes, platforms & methods.
Guide the strategic insights output for clients and build the role and importance of digital analytics & Business Intelligence both in client business and to drive media & communications objectives.
leverage analytics data for bringing efficiencies in media deliveries and highlighting opportunities for clients to leverage in their everyday business decision making.
• Plan and own client relationship management with mid to senior PMB account & customer stakeholders.
• Have in-depth understanding of digitals analytics (GMP, GA 360 platforms) (handson implementation of GA, GA360, GTM required)
• Plan and drive the use cases for integrating analytics with GMP to drive media & creative strategies
• Engage with senior account and client stakeholders and plan the analytics roadmap in the clients business and recommend best practice on data, media & technology landscape.
• Own and plan client absolute analytics service delivery scopes, time & effort scoping on tasks, team allocation on client tasks.
• Develop and maintain Advanced reporting systems working towards standardisation as a PMB output.
• Oversee and work alongside internal teams on new & existing client projects, campaigns and how analytics as a function can support on the same.
• Formally document the analytics platform tests & strategies adopted and present findings and recommendations to cross functional teams across internal and external stakeholders.
• Own people management & development of team members including their goal setting, ensuring their high levels of service and the day to day people management duties such as administration including timesheets and approving leave.
• Advanced (10+ years) & hands-on working knowledge of Google Analytics, Google Marketing Platform, Data visualisation platforms like Looker, Tableau and data processing skills -SQL, Big Query .
• Advanced experience of GMP product suite, Adobe (good to have), leveraged research platforms/ tools in business and audience insights generation and planning.
• Experienced in analytics data modelling techniques and data governance process management.
• An influential leader who can translate their skills and guide their team to deliver enhanced data and actionable insights.
• Experience in drafting and planning analytics scope and role in support of media and creative client projects and should’ve driven successful implementation of the same. – Good story telling/ presentation skills to convert data into client resonating presentations
Salary $120,000 +
• All of the above roles require a relevant tertiary qualification with 2 or more years’ experience in a similar role OR a minimum of 5 years relevant work experience in lieu of qualification.

Group Strategy Director (Also known as Group Strategy/Planning Director or Group Communications Planner/Director)
Trading Under Publicis Media Australia
Location: Sydney, Melbourne or Brisbane
The Group Strategy Director, alongside the Head of Strategy leads a team of strategists and is responsible for driving the strategic direction on behalf of a portfolio of clients or client. They are responsible for ensuring work meets the highest standards, locally and competitively within our global network.
• Demonstrate leadership, commercial acumen and vision and inspire their team to deliver a cohesive, proactive approach to strategy which helps our clients grow.
• Works closely with the client teams and the senior leadership team to ensure that the product delivered to clients is truly integrated and best in class.
• Responsible for increasing the visibility of the Spark strategic product.
• Accountable for financial performance, inclusive of revenue, client commercial agreements and team costs, encompassing long term planning for the team, reflective of client and team development needs.
• Acts as a senior client escalation point, and trusted strategic advisor for key clients.
• Works with the relevant Strategy Directors/ Account Directors/ Client Partners to guide them on the output of work that works for their clients and the optimal use of agency resource to achieve this.
• Develops and manages the Strategy Directors and broader agency team
• Works with the Head of Strategy to define and deliver projects that enhance the output and efficiency of the team including managing resource in line with the ebb and flow of client work.
• Recommend and recruit for new/ replacement roles to fit any changes to the client portfolio
• Track head hour utilisation or the ream against the agreed remuneration for individual clients and agency projects
• Acting as a trusted advisor to clients and internal stakeholders
• Participation in agency new business
Experience required: Minimum 12 years industry experience, most recently in a similar position. Proven business acumen in medium to large agency. Possess an expert understanding of consumer psychology, behavioural economics, macro-economic influences, trends and current marketing science thinking and an exceptional ability to make this actionable.
• All of the above roles require a relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification.

Media Strategy Roles. Trading under Publicis Media Australia
Location: Sydney or Melbourne or Brisbane

Associate Strategy Manager & Strategy Manager (Also known as Associate Strategy/Planning Manager or Strategy & Planning Manager or Associate Communications Planner
This role is focused on assisting the Strategy Directors on providing the overall strategic direction for your clients.
Key Responsibilities:
• Build strong working relationships with client, media and creative partners & Internal stakeholders
• Apply a deep understanding of the consumer in response to all briefs
• Translate consumer understanding into actionable, fact-based strategies
• Translate strategies to channel
• Deliver innovative and proactive solutions in problem solving
• Create the vision and strategy and then inspire others to work towards it
• Deliver excellence in execution
• Contribution to the company e.g. pitches, company meetings
• Have a keen understanding of latest media and marketing trends, technology, and consumer
Experience required: Minimum of 3 years industry experience, most recently in a similar position. Proven business acumen in medium to large agency.
Possess an expert understanding of consumer psychology, behavioural economics, macro-economic influences, trends and current marketing science thinking and an exceptional ability to make this actionable.
Salary - $80k-$100k package


Associate Strategy Director (Also known as Associate Strategy & Planning Director or Associate Communications Planner)
The Associate Strategy Director, alongside the Strategy Director, is responsible for their teams work and output. They are responsible for ensuring work is always consumer-centric, holistic, insight-led and clearly focussed on actionable and measurable outcomes for clients.
Key Responsibilities:
• Ensure media strategy recommendations deliver on the clients brief via clear and innovative media recommendations.
• Ensure planning recommendations deliver on communications strategy and demonstrates planning theory and rigour.
• Applies historical campaign learnings to define future strategic approaches.
• Utilises segmentation analysis to define and prioritise consumer target audiences.
• Ensures a thorough understanding of clients’ business and clients’ internal pressures and reflect this in client correspondence.
• Interrogates competitive and audience data to assist in the development of a media strategy.
• Collaborates with external agency partners on creative solutions.
• Pro-actively manages the development of media initiatives which satisfy client objectives within the given timeframes.
• Constantly strives to demonstrate ways to help clients achieve their business objectives, even if they’re not directly related to a current brief.
• Independently runs client and agency brainstorming sessions
Experience required: Minimum 4 years industry experience, most recently in a similar position. Proven business acumen in medium to large agency. Possess an expert understanding of consumer psychology, behavioural economics, macro-economic influences, trends and current marketing science thinking and an exceptional ability to make this actionable.
Salary - $100k-$120k package


Strategy Director (Also known as Strategy/Planning Director or Communications Director)
The Strategy Director manages a portfolio of business within the Spark Foundry client roster. They should demonstrate leadership and inspire their team as well as client teams to deliver famously effective ideas which helps our clients grow
Key Responsibilities:
• Responsible for the strategic output on every element of their clients business and is relentless in ensuring it meets the highest possible standards. They will work closely with the Client/Account Director’s, to ensure that the product delivered to clients is truly integrated and best in class.
• Participates in, embraces and lead training forums for their team and where applicable the common good of the agency.
• Develops long-term, mutually beneficial relationships with all clients and should own the Marketing Manager and indeed in some instances the Marketing Director level client relationship.
• Works proactively to identify organic growth opportunities and be seen as a trusted advisor to senior stakeholders within their clients business.
• Involved in agency new business where relevant
• Develop best in class communication strategies that deliver famously effective work.
• Deliver the insight and rationale to deliver the big leaps of faith clients should be taking.
• Understand the difference you need to make for your clients at a business level not just a communications one and ensure strategic priorities are geared to business growth.
• Identifies insights that are compelling, not naturally obvious and genuinely unlock behaviour change.
• Ensure all media strategy recommendations deliver on the clients brief via clear and innovative media recommendations
• Ensures planning and implementation recommendations deliver on communications strategy and that they demonstrate planning theory and rigour.
• Proactively strives to demonstrate ways to help clients achieve their business objectives, even if they’re not directly related to a current brief
• Applies historical campaign learnings to define future strategic approaches.
• Utilises segmentation analysis to define and prioritise consumer target audiences.
• Consistently demonstrates a thorough understanding of clients’ business and clients’ internal pressures and reflect this in client correspondence.
• Collaborates with external agency partners on creative solutions.
• Helps manage, develop and lead more junior members of the team and broader agency
Experience required: Minimum 6 years industry experience, most recently in a similar position. Proven business acumen in medium to large agency. Possess an expert understanding of consumer psychology, behavioural economics, macro-economic influences, trends and current marketing science thinking and an exceptional ability to make this actionable.

Media Account Service Roles. Trading under Publicis Media Australia
Location: Sydney or Melbourne or Brisbane

Senior Account Executive (Also known as Senior Planning Executive, Senior Client Executive)
The purpose of the Senior Planning Executive role is to autonomously plan and implement client campaigns -they are ultimately responsible for the delivery of all client activity. They will help lead the delivery of communication plans and management of digital campaigns from buying and implementation through to reporting and the delivery of holistic campaign learnings. The Senior Planning Executive is to work in collaboration with the wider team to deliver integrated and creative plans that considers all vehicles (display, SEM, SEO, Social) and mainstream media at every possible opportunity. The Senior Planning Executive ensures attention to detail in all facets of their work and will take responsibility for any errors that occur. Experience required: Minimum 3-4 years’ experience understanding and working knowledge of Australian Media Landscape and digital marketing advertising. Preferably a University degree or higher education qualifications. Expert understanding and working knowledge of Australian medialandscape. Expert across the following Office platforms: Word, PowerPoint and Excel. Have an understanding and experience using the following tools: eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen Digital / Answers, Sizmek and/or DCM, MOVE, AQX Fusion
Salary:$75 –90k package

Account Manager (Also known as Client Manager, Planning Manager, Associate Account Manager, Associate Client Manager, Associate Planning Manager)
The purpose of the Account Manager role is to create media strategy and implementation recommendations across all media for clients and oversee the delivery of all campaigns. This role requires skills in creativity, media planning, media marketplace, tools and market dynamics. The Account Manager is also responsible for directly managing any Co-ordinators and Planning Executives within the client team and supporting the senior client leads in managing the client relationship through regular communication, presentations, WIP’s, and financial process. Experience Required: 3-4 years’ industry experience. Expert across the following Office platforms: Word, PowerPoint and Excel. Possess sound financial management skills. Strong media understanding including an understanding and experience in using the full suite of media planning and measurement tools.
Salary: $80k-$100k package

Associate Account Director (Also known as Associate Client Director, Associate Planning Director, Senior Account Manager, Senior Planning Manager, Senior Client Manager)
This role is focused around communications planning, account service and leading a team of direct and indirect reports. For this role, we require someone who is comfortable in establishing and owning senior level client relationships and helping drive the client forward in regards to their media/marketing plans. This role also offers you the opportunity to test and learn new things allowing you to be at the forefront of new learning. The purpose of the Associate Account Director is to ensure that client service is of an exceptionally high standard. The Associate Account Director works closely with the Account Director and/or Business Director and/or Group Business Director to ensure that the product delivered to clients is best in class and in line with the agency’s values. Experience required: 4-5 years industry experience, people management skills, strong written and verbal communication skills , client Leadership ,excellent presentation skills, sound business acumen ,strong understanding of media channels, understanding of media systems.
Salary: $90k-$110k package

Account Director (Also known as Client Director, Planning Director)
The purpose of the Account Director is to lead the development of media strategy and communication plans across their client portfolio. They are ultimately responsible for their teams work & output. They must ensure attention to detail in all facets of their teams work and take responsibility for any errors that occur. It is expected that they will participate in, embrace and lead training forums for their team and where applicable the common good of the agency. The Account Director is also responsible for developing long-term, mutually beneficial relationships with all clients - they should look to own the Marketing Manager level client relationship, and in some instances at the Marketing Director level. Account Directors will be called on to assist or lead New Business opportunities
Salary: $100k - $130k package

Business Director (Also known as Client Partner)
This role is focused on driving client business relationship and deliver best in class business and communications solutions for clients. The Business Director role includes: ultimate responsibility in overseeing and managing accounts, manage client expectations, anticipate client needs, resolve issues, identify client business requirements and work with team and cross functional teams to deliver the right solutions. Proactively source and present media / group solutions to help grow your client’s business
Experience Required: 8-10 years industry experience at the minimum, people management skills, strong written and verbal communication skills , client leadership ,excellent presentation skills, sound business acumen, strong understanding of media channels understanding of media systems.
Salary – over threshold so no need to advertise

Group Business Director (Also known as Client Partner)
Purpose of the role is to inspire and manage the client team and specialists to deliver world class work, service and partnerships. Deliver services and products that drives marketing led growth for our clients. Develop trusted and positive senior client relationships e.g. CMO, Marketing Director and ensure the agency team is acting as a true marketing partner. Develop internal and external client action plans that: Drives you and your team to deliver against client needs in a style which makes your client consider you their most valued business partner. Identify opportunities to deliver marketing led growth via our diversified service. Custodian of the whole client contract, scope of work and have a plan in place to safeguard any upcoming renewals/negotiations (with General Manager/Managing Director). Experience Required: 12-15 years industry experience, people management skills, strong written and verbal communication skills , client leadership, excellent presentation skills, sound business acumen, strong understanding of media channels, understanding of media systems.

All of the above roles require a relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification.

Performance Media Executive (also known as Performance Executive, Digital Activation Executive, Paid Search Executive, Senior Performance Executive, Senior Performance Media Executive, Senior Digital Activation Executive)

Role Overview
The purpose of the Performance Media Executive is to assist in the implementation and management of industry-leading Performance Media strategies for our customers. This role exists to support the Performance Media team across (but not limited to) Search Engine Marketing, Programmatic, Video, Social and Mobile channels and platforms delivering accurate and timely reports, optimisation implementation.

Skills & Experience
• This position requires a relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification.
• Supporting Account Managers and Directors across the team to deliver across account deliverables including reporting, optimisation tactics, copy-writing, quality-checks and best practice
• Own campaign execution in support to your Account Manager and Director, delivery and execution of a given customer campaign and/or account
• Assist in the development of insights for reporting, laddering up to the ‘so-what?’
• Own the building of new Search, Programmatic, Social campaign accounts ensuring a high level of detail is observed and we are aligned to the customer brief.
• Own the loading of monthly budgets and management of budget pacing through the month with Performance Media Coordinators.
• Own in the loading of proposed budgets into our invoicing system accurately and reconciling budgets on a monthly basis.
• Identify areas for account improvement and feed-back to Performance Media Managers and Directors and into Coordinators.
• Basic-Intermediate (12-24 months minimum) understanding and working knowledge of either SEM, Paid Social or Programmatic campaign build and/or management.
• Basic-Intermediate (6-24 months) understanding of Google or Adobe Analytics
• Advanced knowledge of Microsoft Excel
• Intermediate knowledge of Microsoft Office (Word, PowerPoint and Outlook)

Salary: $75K - $90K package


Performance Manager (Also known as Performance Media Manager, Associate Activation Manager, Digital Activation Manager, Paid Search Manager, Search Manager)

The purpose of the Performance Media Account Manager is to manage the delivery of industry-leading Performance Media strategies for our customers/clients.
This role exists to deliver, with the support of the wider Performance Media team, across (but not limited to) Search Engine Marketing, Programmatic, Video, Social and Mobile channels and platforms delivering accurate and timely reports, optimisation implementation that drives business outcomes for our customers.
Managing responsibilities of Executives and/or Coordinators to ensure account deliverables including reporting, optimisation tactics, copywriting, quality-checks and best practice. This position requires a relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification. Preferably a university degree or higher education qualifications. Excellent understanding and working knowledge of Performance marketing, backed by relevant experience. Good understanding and working knowledge of Australian media landscape. Highly proficient in the following Office platforms: Word, PowerPoint and Excel. Excellent ability to analyse and manipulate data, extracting insights for reporting.
Salary: $85K - $115K package
Performance Director (Also known as Performance Media Director, Associate Activation Director, Digital Activation Director, Senior Search Manager, Search Director
The purpose of the Performance Director is to define industry-leading Performance Media strategies for our customers and also responsible for ensuring the best possible ROI for a client’s digital/performance media investment. This role exists to deliver, with the Performance Media team, across (but not limited to) Search Engine Marketing, Programmatic, Video, Social and Mobile channels and platforms delivering accurate and timely reports, optimisation implementation that drives business outcomes for our customers/clients. Own the mid to senior customer relationship to ensure we are aligned with the customer and delivering on their business needs. Full responsibility for people management and account management/implementation within your team, and ensuring campaigns deliver against client KPIs. Responding to and presenting new business pitches.
This position requires a relevant tertiary qualification or a minimum of 5+ years of relevant experience in lieu of qualification. Preferably a university degree or higher education qualifications. Excellent understanding and working knowledge of Performance marketing, backed by relevant experience. Good understanding and working knowledge of Australian media landscape. Highly proficient in the following Office platforms: Word, PowerPoint and Excel. Leadership and mentoring of performance digital teams

Digital Roles- Trading under Publicis Communications Australia

Digital Manager (Also known as Account Manager). The purpose of the Digital Manager is to create/run digital media plan responses through all stages- approach, plans, optimisation, PCR; billing whether its the client, creative agency, media owner, etc. Deliver best in market implementation planning responses: well thought out, argued, and answers the marketing challenge. Looks to innovate where possible, however also nails the fundamentals. First point of contact on day-to-day management of implementation elements. Manage the workloads, outputs and development of the Exec and Coordinators. Support the AD in overall team management, and the GBD and other members of the team in integrating digital into the client advertising mix
This position requires a relevant tertiary qualification or a minimum of 5+ years of relevant experience in lieu of qualification.. Preferably a university degree or higher education qualifications. Excellent understanding and working knowledge of Digital marketing, backed by relevant experience. Good understanding and working knowledge of Australian media landscape. Highly proficient in the following Office platforms: Word, PowerPoint and Excel. Excellent ability to analyse and manipulate data, extracting insights for reporting.
Salary: $80K - $105K package

Digital Director (Also known as Account Director)
The purpose of the Digital Director is to work closely with the Business Director in driving client business growth by unlocking the client’s business opportunity and the capability, delivering outstanding client service, innovative and ambitious client solutions and driving communication planning excellence.
This position requires a relevant tertiary qualification or a minimum of 5+ years of relevant experience in lieu of qualification. Preferably a university degree or higher education qualifications. Excellent understanding and working knowledge of Performance marketing, backed by relevant experience. Good understanding and working knowledge of Australian media landscape. Highly proficient in the following Office platforms: Word, PowerPoint and Excel. Leadership and mentoring of performance digital teams
Salary: $110K - $130K package

Title:  Signalling & Communications Manager NSW/ACT







Job Number:  18506







Location:  Sydney, NSW, AU, 2147











About John Holland


At John Holland, our purpose is simple, we transform lives with everything we do. We?ve always known at its heart infrastructure is about people ? our customers, our employees, and the communities in which we work. That?s our difference. Deep experience and capability with a genuine care about creating better lives for people along the way. Be part of a team that thrives on rising to the challenge of transforming lives for good. As part of the team, you help us deliver on our







... Click here to view more detail / apply for Signalling & Communications Manager NSW/ACT

Location: Sydney or Melbourne or Brisbane

Producer (also known as Integrated Producer, or Broadcast Producer, or Traffic Manager or Digital Producer)
We are on the look out for a creative and experienced producer to join our growing team. The producer will be responsible for looking after projects where the creation of offline or online assets are necessary. The role will involve creating new concepts, providing timeline & cost estimates whilst also ensuring content meets client requirements.
Overseeing the production of various assets, the Producer will take briefs from clients and coordinate with relevant teams to guarantee the workflow, documentation, and design standards are being upheld; ensuring the final product is consistent with the client’s desired objectives and that the project scope is managed against the approved budget.

The successful candidate will have strong project management skills, and have excellent presentation & communication skills.
To succeed in this role, the ideal candidate will possess an analytical mindset with excellent communication and presentation skills. The ideal candidate will have relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification, but also ideally have a minimum of 2 years experience in a similar role. The candidate must have excellent attention to detail with the ability to work well under pressure and must be able to manage multiple projects simultaneously.
Salary: $85-105K package

Producer (also known as Senior Producer, Integrated Producer, Senior Integrated Producer, or Broadcast Producer, Senior Broadcast, or Traffic Manager or Digital Producer, Senior Digital Producer)
We are on the look out for a creative and experienced producer to join our growing team. The producer will be responsible for looking after projects where the creation of offline or online assets are necessary. The role will involve creating new concepts, providing timeline & cost estimates whilst also ensuring content meets client requirements.
Overseeing the production of various assets, the Producer will take briefs from clients and coordinate with relevant teams to guarantee the workflow, documentation, and design standards are being upheld; ensuring the final product is consistent with the client’s desired objectives and that the project scope is managed against the approved budget.

The successful candidate will have strong project management skills, and have excellent presentation & communication skills.
To succeed in this role, the ideal candidate will possess an analytical mindset with excellent communication and presentation skills. The ideal candidate will have relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification, but also ideally have a minimum of 2 years experience in a similar role. The candidate must have excellent attention to detail with the ability to work well under pressure and must be able to manage multiple projects simultaneously.

This role is integral to enhancing productivity for the Occupier Services business through delivering excellent marketing campaigns and the management and compilation of bid submissions/pitches to help the national team win more work from existing and new clients. The Occupier Services business is a diverse National business that is has sustainable year on year growth and we are looking for dynamic person who wishes to grow with the team.

As part of this role, you will assist the Marketing & Submission Manager to promote completed projects with some very fun and well-known brands.

Key to the success of this position is a can-do attitude with a desire to upskill as a marketer through continual collaboration with the national team, monthly monitoring of agreed metrics, championship of systems, tools and resources, and alignment with the company’s brand strategy and business goals.

The core tasks include:

• Work closely with the Occupier Services team to prepare submissions, presentations, pitches and marketing materials, including resourcing information and case studies.
• Assist the Marketing & Submission Manager to improve marketing basics: client-focused marketing collateral, brand awareness campaigns, industry awards, media publications, email campaigns and social media.
• Act as a marketing support for the Occupier Services team addressing operational and day-to-day questions.
• Assist and coordinate project marketing collateral including but not limited to video, email marketing and social media activities.
• Act as a brand guardian for the Colliers brand. This includes monitoring, enforcing, and promoting compliance to the branding guidelines.

At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build, grow brands, and increase business profitability. So, we unlock opportunities for growth by placing consumer behaviour, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight. Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one, but the sum of all of us that make us great. Our behaviours are: Be Bold, Be Kind, Be Better Together.  We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential:We offer progressive flexible working options to everyone at all levels –…

Click here to view more detail / apply for Media Coordinator

Cancer Council NSW is Australia's leading cancer organisation and our vision is to change the path of cancer and make sure no one walks alone. We are dedicated to meaningful careers where you will not only change the lives and futures of people affected by cancer, but you will work in a multi-award awarding winning culturally connected environment. About us Cancer Council NSW (CCNSW) is a community funded and focused not for profit. We are the largest cancer charity in NSW and our point of difference is that we work across every area of every cancer, from research right through to support. At CCNSW we understand that nothing feels better than doing work you really care about. As Australia's leading organisation supporting all people impacted by all cancers, we understand how good it feels to make a difference. We know that almost 1 in 2 Australians are affected by cancer during their lifetime, by joining…

Click here to view more detail / apply for PR & Communications Specialist

Digital Media Advisor SALARY: $1,646.49 - 1,886.32 pw Super  Work Type: Permanent Full Time Location: Oran Park Administration Building - 70 Central Avenue, Oran Park 2570 Enjoy a 35 hour working week Flexibility through flex leave provisions Health program including free flu vaccinations, skin checks, and health and wellbeing leave options Ample free parking Join an organisation committed to offering and supporting professional career development Come join an organisation with endless opportunities, where people choose to work because they are inspired by the chance to shape, influence and grow a community.  Council's Public Affairs team are seeking an experienced Digital Media Advisor to join the team. The successful candidate will be responsible for promoting Council and engaging the community through innovative online, digital and multimedia communication. Don’t miss out on being part of something great by joining an evolving, rapidly growing, adaptive and innovative organisation.  What We Offer We are committed to offering and supporting development and…

Click here to view more detail / apply for Digital Media Advisor

Our client is a unique government relations consultancy firm with a difference. They provide a range of services for their clients including: board and executive support, strategy, policy, communications and advocacy. Your role will involve 50% media experience and 50% generalised comms, e.g. social media, newsletters, event management, stakeholder memberships etc. We are looking for experience in the following areas:

Able to plan and write texts
Plan and present presentations
Handle negotiations and manage client engagements
Be able to demonstrate creativity
Manage stakeholder insight development
Develop and implement communications plans
Manage client events, allocated budgets and stakeholder activities
Manage communications measurement and evaluation tasks
Look for and manage business development activities
Must be computer savvy - experience with Squarespace is desirable but not essential.

For more information, please contact us for further information relating to this role and a copy of the job description. NOTE: Must be an Australian Citizen, Permanent Resident or hold a valid working visa to apply. If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV to [email protected], or call us now on 0456 148 114. If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career. Please click here to apply.

$1,731.76 - $1,984.91 per week Super | 35hours per week Local Government | Hybrid – Camden WFH ASAP Start | Estimated 6-week temp assignment     About the Company Join one of the fastest growing councils in Australia, based in the Macarthur region, focused on the delivery of exceptional local government services and facilities, within a friendly and supportive organisational culture, promoting growth, opportunity and excellence    About the Role They are currently seeking a Senior Media & Communications Officer to join the team in Camden with some flexibility to work remotely from home. This is an estimated 6 week temporary assignment.   Working within the innovative and progressive Communications Team, you will be responsible for identifying and generating proactive media and promotional opportunities whilst managing relationships with the media, delivering proactive and reactive media content and strategic media advice and direction   Responsibilities Manage media and communications to support organisational priorities along with crisis…

Click here to view more detail / apply for Senior Media & Communications Officer | Local Government

In an ever changing world, it requires creativity and innovation to stay ahead. We’re seeking the curious, those who are stimulated by fresh thinking and a desire to shape our communities in new, positive ways. As part of a truly global team, working on complex and rewarding projects, you'll be at the forefront of driving change. See what the power of commitment can do for you. Our pledge to you Join GHD Who are we looking for?We’re looking for a Senior Communications Engineer to join our team in Sydney, due to ongoing growth you will join a collaborative team working across a diverse range of industries on projects of all scales; including but not limited to defence, transport, education and industrial. Help us build the future and we’ll help you build a rewarding and purposeful career. Join a global network that brings architects, designers, planners, engineers, and environmental scientists all working towards the same goal and we’ll…

Click here to view more detail / apply for Senior Communications Engineer

The Company                      Cotton Seed Distributors (CSD) was formed in 1967 shortly after the commencement of the Australian cotton industry for the purposes of promoting the development of agricultural resources. CSD’s core mantra continues to be the development and supply of quality cotton seed to Australian growers. CSD is a not-for-profit company limited by guarantee and has grower and industry members and a Board of grower elected members plus independent appointed directors. Through continuously investing in the research and development of new cotton seed varieties, developing agronomic tools and digital applications to support growers, CSD partners with leading global companies and institutions to ensure Australian growers have timely access to the world’s best technologies. Their processing, R&D, farming, and head office facilities are based at Wee Waa in Northwest NSW. The Position The role of Corporate Affairs and Communications Manager is a critical role for CSD. It holds a pivotal position to influence CSD’s reputation by listening…

Click here to view more detail / apply for Corporate Affairs and Communications Manager

Ministerial & Communications Officer Apply now Job no: 535051 Work type: Ongoing full-time Location: Parramatta, Sydney Categories: Administration and Support, Communications, Events, Graphic Design, Media Monitoring, Ministerial Services, Public Relations Do you want your work to make a difference for NSW? Together, we create thriving environments, communities and economies. Ministerial and Communications Officer, Greater Sydney Parklands Ongoing Full Time Opportunity Based in Parramatta CBD and/or Centennial Park office – hybrid working supported with up to 2 days per week working from home Salary relative to experience, and ranges from $106,025 to $117,363 super Greater Sydney Parklands (GSP) is a city-wide agency created to become Sydney’s leading urban parks advocate. We work on behalf of the NSW Government to provide safe, accessible and inclusive parklands for the residents of and visitors to Greater Sydney. GSP works in partnership with communities and governments to plan and expand Sydney’s blue and green grid, providing more open spaces and parklands for the…

Click here to view more detail / apply for Ministerial & Communications Officer

This is an exciting opportunity to join our team as a Marketing Communications Specialist. Be at the forefront of shaping our brand’s narrative! You’ll play a pivotal role in crafting and executing marketing campaigns and fuelling sales growth. With your innovative ideas and communication skills, you’ll captivate audiences and propel our products, solutions, and services to new heights. Reporting to the Marketing & Communications Manager, this role will be based in our Wetherill Park office. Duties & responsibilities: Developing and implementing innovative marketing campaigns and strategies to elevate brand and product awareness, driving market impact. Writing, editing, and producing compelling content across diverse channels, including press releases, social media, newsletters, and more. Coordinating the creation and deployment of marketing collateral including catalogs, brochures, and advertisements to improve brand presence. Fostering and maintaining strong relationships with suppliers and partners, facilitating seamless collaboration to meet project deadlines and enhance process. Monitoring and analysing advertising performance metrics, recommending…

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