Hi. We’re OFX, a global provider of online, international payment services. We solve the complexity of moving money and enable better decisions. Headquartered in Sydney with offices worldwide, we’re a customer-focused business that is all about inspiring customer confidence.

At OFX, you’ll have the opportunity to reach beyond your role and function across disciplines. Make use of your diverse skill set at a business that values your expertise and turn your potential into reality.

Purpose of your role

We're undergoing a transformative journey, refocusing digital marketing and website to better cater to B2B needs. In this pivotal role, you will be responsible for delivering digital marketing strategies and recommendations to enhance our online presence, drive traffic to our website, and deliver new B2B client growth through lead generation and website sign ups.

Moreover, you won't be working in isolation. As part of this exciting change, you’ll work alongside the website, content, marketing and analytics teams. Together, these elements will form a cohesive ecosystem designed to elevate our B2B digital channel and measurement strategy and provide value to our clients.

What you do

Reporting to the Head of Digital Acquisition & Marketing Analytics, you will spearhead the delivery of the digital channel strategy across global markets and multiple platforms, guiding regional marketing teams to execute high-performing B2B channel strategies. This entails providing direction and oversight in implementing digital campaigns across various channels such as display marketing, programmatic buying, paid social, remarketing, and analytical reporting.

You will be responsible for managing campaign budgets to overall efficiency targets and ensure campaigns are translating to a positive ROI in the short term, but more importantly, delivering long term business growth.

You will be responsible transforming our organisation into a first-party data-driven business, utilising cloud technology to streamline marketing strategies through adtech platforms. This shift is essential for our future, particularly as the digital marketing landscape moves towards a privacy-first approach.

You will lead a high-performing team with two key reports: a Senior SEO Manager and a Digital Marketing Manager. Through strategic delegation and mentorship, you will ensure effective workload management and foster their professional growth.

Responsibilities include, but not limited to:

• Design performance and awareness-based campaigns across digital media channels (display, programmatic, video, social) to achieve engagement, conversions, CPA efficiency, and revenue targets across multiple regions.
• Collaborate closely with the website team to maximise SEO and CRO opportunities, ensuring optimal performance for paid search marketing and relevant paid media channels.
• Implement the first-party data strategy by collaborating with internal teams and external agencies to operationalise and analyse data, driving performance and customer engagement revenue.
• Refine and enhance automation of 'cloud to marketing' integrations from the data warehouse to various AdTech and MarTech platforms in collaboration with internal and external teams.
• Manage the marketing budget in alignment with the overall strategy, continuously adjusting allocation based on performance and acquisition mediums.
• Utilise operational and analytical data to report and analyse the effectiveness and performance of marketing campaigns, assessing against KPIs.
• Develop an innovation pipeline across marketing channels and teams, including initiatives like new digital product/platform developments, first-party data initiatives, and A/B testing.
• Collaborate with regional, content and creative marketing teams to develop best practice creative formats aligned with brand messaging and campaign performance goals.
• Advocate for tracking discipline across all marketing campaigns to ensure accuracy and reporting transparency.
• Maintain adherence to ad fraud protection software across all digital platforms and campaigns.
• Deliver digital results reports and presentations to wider marketing and executive-level audiences as needed.
• Provide strategic guidance and direction to team members, aligning their efforts with organisational goals and priorities.
• Facilitate regular team meetings and one-on-one sessions to discuss progress, address challenges, and provide constructive feedback.
• Encourage a collaborative and inclusive team culture, fostering creativity, innovation, and continuous improvement.

How you will engage with stakeholders

Close stakeholder engagement will help to ensure success in this role. Examples of this engagement may include, but not be limited to:

• Maintaining a close working relationship with the marketing teams locally & globally for alignment and to understand how individual activities may be impacting digital marketing campaigns
• Work with the Data Capability and Insights & Marketing Analyst to identify and address issues and opportunities both technically and in planning/prioritising.
• Work with Brand and UX teams to size and define any improvements to the website and user journey you may identify.
• Work closely with the Head of Digital Acquisition & Marketing Analytics:
  • Forecast & track monthly budgets and performance targets by geography against overall budgets and targets.
  • Raise issues and obstacles blocking delivery of initiatives
  • Agree on high level priorities and direction as it evolves, or as grey areas & conflicting interests appear.

As the Sales Advisor, you are the friendly faces that greet our customers and embody the heart of our brand.

You'll have the opportunity to provide customers with high-level service at every turn. From initiating conversations to assisting at the cash desk, fitting rooms and throughout the shop floor, you'll play a vital role in enhancing the shopping experience. Your responsibilities will also include processing deliveries, replenishing stock and merchandising the latest garments on the shop floor.

Your role is essential in creating welcoming experiences that showcase the best of our brand. With warmth and enthusiasm, you'll guide our customers through their journey, offering genuine assistance and proactive service to uplift and inspire. Together, in collaboration with your team, you’ll create moments that matter.

While previous experience in customer service and familiarity with fabrics are nice to have, they're not mandatory.

About Us

Fenergo develops leading SaaS financial technology solutions to improve client lifecycle management (CLM) and support regulatory compliance. We connect the world’s financial institutions with their customers to transform the overall experience and relationship. We help firms feel safe by continuously monitoring risks and ensuring regulatory compliance. By enabling operational efficiency and digital transformation, we drive value creation to solve the problems of today and anticipate those of tomorrow. Our technology enables financial institutions to transform the end-to client onboarding and lifecycle experience; continuously monitor risks and ensure regulatory compliance. 

As a Director of Sales, you would play a key role in the contributing to overall success of the business by engaging with new customers across the financial services community and solving their operational issues through offering our market leading solutions.

What does this role entail? 

• Meeting or surpassing sales/revenue targets by acquiring new clients to support the company's overall growth objectives.
• Working across a greenfield territory with the opportunity to work across and contribute to enterprise sales motions on a global scale 
• Managing of the entire sales cycle, including lead generation, qualification, and overall pipeline management and development.
• Collaborating with our Demand Generation and Marketing teams on creating and implementing a structured prospecting plan aimed at mid-large companies across various industries. This involves selling software solutions and consulting services to C-level executives, management teams, and end users.
• Establishing effective relationships with key decision makers within customer or prospect organizations to sell them the best products and services to address their needs and enhance cost efficiency.
• Negotiating legal and financial agreements, such as NDA's and MSA's.
• Cultivating and managing strategic relationships with operational and executive staff or prospects to ensure the highest levels of operational efficiency.
• Leveraging existing relationships within partner organizations to establish deep and trusted advisory relationships and generate new deal leads.

Desired Experience 

• Having excellent interpersonal skills is crucial for building trusted internal and external relationships. This involves being able to communicate effectively, actively listen, empathize, and collaborate with others to achieve common goals.
• Being results-driven means being motivated and focused on achieving objectives and delivering high-quality outcomes. As a self-starter, you should be able to take initiative, work independently, and be proactive in identifying and addressing challenges in a fast-paced environment.
• Dynamic interpersonal skills are essential for success in this role. This includes being assertive when necessary, having an impactful communication style that can influence actions and business decisions, maintaining a high energy level and demonstrating a bias for action, earning high credibility and respect from colleagues, and approaching tasks with enthusiasm and a positive attitude.

Nice to have / Skills that could make the difference. 

• 8+ years of experience with proven success in software sales to financial services industry
• Experience selling across Capital Market, specifically in the Asset Management space 
• Strong sales experience working with complex customers and segments of their business, across all levels if stakeholders, include C-level executives.

What we value 

We are striving to become global leaders across all of the categories we operate in and as part of that we are a high-performing highly collaborative team that works cross-functionally to accommodate our clients needs.  

• Collaboration: Working together to achieve our best
• Outcomes: Drive Success in every engagement 
• Respect: A collective feeling of inclusion and belonging
• Excellence: Continuously raising the bar

What’s in it for you? 

• Comprehensive health coverage for employees and their dependents
• Access to Private Health Insurance (Hospital & Extras) through GU Health for employees and their dependents
• Life Assurance coverage
• Generous annual leave entitlement of 23 days
• Employees are required to take 3 company-designated days as leave out of the 26 days holiday allowance
• Flexible Work from Home Policy allowing for up to 4 days per month
• Enjoy the benefit of flexible working hours
• Upon joining, employees will receive a Work from Home allowance (approximately AUD 780)
• Engage in regular social activities such as park runs, trips to the theatre, painting workshops, and boat trips

Diversity, Equality, and Inclusivity

Fenergo is an equal-opportunity employer. We are committed to creating a diverse and inclusive workplace, where all employees are valued, respected, and can reach their full potential. We do not discriminate based on race, colour, religion, sex, national origin, age, disability, or any other characteristic protected by applicable law. Our hiring decisions are based solely on qualifications, merit, and business needs. We believe that a diverse workforce enriches our company culture, fosters innovation, and contributes to our overall success. We strive to provide a fair and supportive environment for all employees, promoting equal opportunities for career development and advancement. We encourage all qualified individuals to apply for employment opportunities and join our team in contributing to a collaborative and inclusive work environment.

Your role is crucial in promoting our trading platform and providing potential clients with the information they need to get started. Effective communication and a friendly demeanour will be key to your success in this role.

1. **Engaging Potential Customers:**

- Approach people who visit our booth or show interest.

- Explain our trading platform's unique features and benefits.

2. **Assisting with Account Setup:**

- Help clients sign up and create accounts on our platform.

3. **Encouraging Deposits:**

- Encourage clients to deposit into their accounts.

4. **Team Support:**

- Assist the team in setting up the booth for events.

• Outgoing and passionate in the sales or financial services industry;
• Must be able to work flexible hours;
• Team meetings and mandatory training sessions will be held;
• Maintain a high level of confidence while facing clients;
• Good English is a must; bilingual or Multilingual is highly preferred;
• High School or equivalent qualification is required;
• No prior experience is required.

Please be aware that most of these positions work in an outdoor environment with varying weather conditions.