About Care I Wish: At Care I Wish, located in Scoresby, VIC, we redefine disability support by embracing individuality and diversity in care. We opera..
About Care I Wish: At Care I Wish, located in Scoresby, VIC, we redefine disability support by embracing individuality and diversity in care. We operate within the NDIS framework, offering a wide array of personalised services to enhance the NDIS journey of each client. Our commitment is to move beyond one-size-fits-all solutions, focusing instead on tailoring support that appreciates and celebrates the unique differences of each individual. Our goal is simple: to be an organization that is as beloved by our employees as it is by our clients, ensuring every interaction from the first phone call to the final service delivery is embedded with excellence and care.
Position: We are seeking a skilled Marketing Officer to join our dynamic team. This full-time role requires a proactive approach to developing and executing marketing strategies that align with our commitment to providing personalised care solutions.
Marketing Officer Position at Care I Wish
Location: Scoresby, VIC
Key Responsibilities:
• Develop and implement advertising policies and campaigns that align with sales objectives and effectively promote our unique care services.
• Craft tailored marketing strategies that resonate with our target demographics, highlighting the bespoke nature of our services and their impact on enhancing client experiences.
• Manage the creation of advertising content, coordinating with specialists in artwork, copywriting, and media production, ensuring projects are delivered on time and within budget.
• Analyse consumer behaviour and trends to better understand our clients’ needs and refine marketing approaches accordingly.
• Conduct and commission market research to identify opportunities for service expansion and innovation, ensuring our offerings continue to meet the evolving needs of our clients.
• Play a key role in business growth by supporting the development and execution of strategic marketing objectives.
• Explore and evaluate market demand and characteristics for new and existing services, gathering and analyzing relevant data and statistical insights to guide marketing decisions.
• Contribute to the growth and development of the business by formulating and implementing market objectives, policies, and strategic programs.
• Initiate and manage market research projects to uncover opportunities for expanding and enhancing our service offerings.
• Provide expert guidance on all facets of marketing, including product mix decisions, setting pricing strategies, crafting advertising and sales promotions, and optimizing processes.
Hours of Work: This is a full-time position, typically involving 38 hours per week.
Compensation: The successful applicant will be offered a salary range of $70,000 to $80,000, plus superannuation.
Qualifications:
• Bachelor’s degree or higher in Marketing or a related field.
• At least 2 years of experience in a marketing role, preferably within a service-oriented sector related to health, care, or NDIS services.
Personal Attributes:
• Creative and strategic thinker with the ability to innovate and adapt.
• Strong analytical skills with a keen insight into consumer behaviour and market trends.
• Excellent communication and interpersonal skills, capable of nurturing strong relationships with both internal stakeholders and external clients.
• Passionate about making a positive impact in the lives of individuals requiring tailored care solutions.
Apply Now: If you are driven to make a difference and want to contribute to a team that values personalisation and innovation in care, please send your resume and cover letter. We look forward to having you join our dedicated team at Care I Wish.