The Senior Brand Manager will utilise their strategic mindset and a strong background in product marketing to create and implement marketing strategies to promote Montu’s brands and products. They will lead the brand marketing efforts and work closely with cross-functional teams to drive growth of our brand portfolio, ensure brand consistency and successfully manage campaigns. 

Strategic Planning:

• Leading the development, implementation and execution of commercial and product marketing strategies and plans to achieve brand growth objectives e.g. market analysis, positioning, segmentation, forecasting, product launches, pricing strategies, development of demand generation campaigns and marketing materials.
• Identify growth opportunities for Montu’s product portfolio.
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly
• Develop and implement product launch strategies

Brand Identity Development:

• Work with cross functionally to develop new brands including visual identity, brand messaging, style guides, and packaging
• Define and communicate our brand's unique value proposition.
• Develop and implement strategies to ensure effective product positioning of existing and new products
• Crafting clear and compelling brand messaging and unique value proposition to ensure competitiveness in market 
• Lead the development of visual narratives that tell the brand's story and engage audiences across different touchpoints.

Campaign Management:

• Develop and end-to-end execution of integrated marketing campaigns across digital, social media, print, and events, targeting a clinical audience.  
• Monitor sales results and modify product focus/promotional plans accordingly.
• Create and be accountable for a campaign calendar, ensuring timely and successful execution. 
• Stay abreast of industry trends to identify new opportunities.

Marketing Collateral Creation:

• Develop marketing collateral briefs for the creative and content teams such as eDMs, brochures, flyers, banners, presentations, and digital assets.
• Oversee content creation and distribution, ensuring alignment with brand messaging and target audience.
• Ensure brand consistency is maintained across all communications and collateral.
• Oversee our product information on websites (internal and external).

Project Management:

• Coordinate and collaborate with internal teams to ensure seamless project execution.
• Monitor project timelines, resources, and budgets to ensure on-time and on-budget delivery.
• Identify and address any potential roadblocks or challenges throughout the project lifecycle.
• Manage project stakeholders, ensuring they are well informed of project status and updates. 

Data-Driven Decision Making and Reporting:

• Analyse market data, consumer insights, and competitive intelligence to make data-driven decisions.
• Adjust brand strategies based on performance metrics and market dynamics.
• Leverage data analytics to understand the drivers of success and areas for improvement.
• Utilise key performance indicators (KPIs) to measure and report on the effectiveness of marketing initiatives.
• Gather feedback from customers/sales teams to inform marketing strategies.

Building on the growth already achieved by our sales team, we’re looking to grow our Enterprise Account Executive team throughout Australia. 

As an Enterprise Account Executive, you’ll drive Contentful’s growth by leading the end-to-end sales process from prospecting to close. You’ll be instrumental in driving new revenue opportunities, customer enablement initiatives, and leading a consultative sales process by speaking the language of both professional developers and business leaders. Working in partnership with our Customer Success team, you’ll nurture and grow a customer base within Australia. 

As an Enterprise Account Executive in this critical market, you will be the point of contact for both customers and prospects. Your role is to identify and develop new sales opportunities and grow existing accounts while ensuring customers meet their business objectives with Contentful.

• Position, negotiate, and close new logo and expansion business ($50-500K ACV) in the Australian territory
• Meet quarterly and annual sales goals by developing an account strategy and pipeline, managing internal and client processes, maintaining sales reports, developing market and competitor knowledge, delivering presentations to customers, and creating sales proposals
• Manage RFI/RFQ requests with Contentful internal and customer teams
• Refine and evolve our “land-and-expand” model in collaboration with Sales, Partnerships, and Customer Success teams
• Seek to understand the digital experience challenges of prospects and current customers while aligning the ROI of Contentful with those challenges to ensure a value-based selling approach
• Work closely with Sales Engineers and Solution Architects to uncover technical challenges and opportunities, as well as the greater sales ecosystem (including, but not limited to Sales Development Representatives, Account Managers, and Customer Success) to drive new business and retain customers
• Develop innovative proposals, position complex pricing structures, and negotiate contracts and deal-closing requirements quickly and efficiently
• Work closely with Customer Success & Marketing teams to ensure that best practices of Contentful are shared and implemented with the respective customers
• Your compensation plan includes Monthly and Annual accelerators for over-achievement against your bookings goals.

• 4-8+ years of experience selling a technical platform 
• 5+ years of individual quota carrying experience with a history of exceeding quota
• Working knowledge of selling and positioning to customers a technical SaaS and/or PaaS platform
• 2+ years of growing and expanding existing customer accounts in a SaaS and/or PaaS environment
• Demonstrated ability to sell transactions of $150k+ to organizations with $1b+ in revenue, experience engaging VP and C Level executives
• Experience working with a Partner ecosystem to land and expand customers.
• Experience closing $$ASP
• Ideal Candidates have:
• Understanding of sales led growth sales motion
• Previous CMS (content management system) experience

Ideal Candidates have:

• Understanding of product-led growth sales motions
• Previous CMS (content management system) experience

• Join an ambitious tech company reshaping the way people build digital experiences
• Healthcare packages and time off programs are available through TargetCW, or your contracting agency. 
• Full-time employees receive Stock Options for the opportunity to share in the success of our company
• A personal education budget to improve your skills and grow in your career 
• Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties 
• An annual wellbeing stipend to care for your physical, financial, or emotional health
• A monthly communication phone/internet stipend and phone hardware upgrade reimbursement.
• New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

To view more career opportunities, visit https://www.contentful.com/careers/

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