Total 49 Senior Executive sales marketing job vacancies in brisbane adelaide street

Minor Hotels is seeking a Performance Marketing Executive to join our team in a newly created role, based in the Brisbane CBD and commencing in February 2025.

Reporting to the Digital & e-Commerce Marketing Manager, you will drive digital campaign planning, execution, and optimisation while leading customer acquisition strategies across Australia and New Zealand. Your efforts will contribute directly to revenue growth and the success of our brands.

This is an exciting opportunity to be part of a collaborative team, delivering impactful and data-driven performance marketing strategies for a leading hotel group. 

Key Responsibilities Include:

• Develop and implement a comprehensive digital performance marketing strategy.
• Collaborate with external agencies to create and manage Google Ad campaigns, including SEM, metasearch, and display advertising.
• Oversee the creation and management of Facebook and Instagram advertising campaigns in partnership with external agencies.
• Execute and monitor the SEO strategy in collaboration with external agency partners.
• Continuously review and optimise advertising campaigns to achieve target ROAS and other key performance metrics.
• Partner with the Marketing & Brand team to design and execute full-funnel customer acquisition campaigns across the entire customer journey.
• Manage paid listings on third-party websites, affiliate networks, and media platforms.
• Utilise Google Analytics to track and measure marketing performance, focusing on objectives and KPIs.
• Regularly analyse multi-channel performance reports (Search, Social, Ads, Email, Website) and provide actionable optimisation recommendations to sales, marketing teams, and agency partners.
• Conduct conversion rate optimization (CRO) audits, implement A/B testing, and gather user feedback to enhance conversion rates across the brand’s digital channels, campaigns, and assets.

Be a part of sharing special places and shaping lasting memories with Australia’s leading experiential tourism business.

About Journey Beyond

Australia’s leading experiential tourism group, Journey Beyond, is privileged to operate 14 brands spanning the country, connecting guests to the land, and to each other. Joining the Journey Beyond family, you will play an integral role in supporting our business as we continue to share special places and shape lasting memories for our guests.

The Opportunity

The Senior Marketing Executive will support and oversee the planning, development, execution and ongoing management of marketing campaigns for our luxury resort and lodge. This role will manage all creative applications for the brand, website and social media content, hotel collateral and guest materials, brochure content and pre-departure / post-travel communications. This role will work closely with the Journey Beyond Marketing & Communications team on brand positioning and management, new customer acquisition, repeat loyalty initiatives and commercial results contributing to overall business performance.

This role will include:

• Assisting in the development and management of annual marketing plans and budgets
• Work closely with the Group Marketing Manager and wider Marketing and Communications team to develop, implement and execute marketing campaigns across all media channels and platforms (print, native advertising, digital, search, social, radio and OOH)
• Management of campaign media including bookings and material deadlines
• Identifying campaign effectiveness and making recommendations
• Defined plans across key revenue segments for the hotel including; accommodation, restaurant bookings, conferences, events and weddings
• Contribute analysis and insights to monthly marketing reports, marketing plans and post-campaign reports
• Contribute to briefs, production and on-shoot management of all asset capture, e.g. video and still shoots
• Work collaboratively with the in-house design team to ensure campaign creative and all branded collateral is created and executed in adherence to brand guidelines
• Ensure website content is kept up to date and aligned with campaign communication and initiatives, in conjunction with the Digital Performance Manager
• Support the development of a social media strategy, managing the social media calendar, content publishing, ongoing community engagement and management

About you

In this role you will split your time across Monatro and our office in North Terrace, Adelaide. You know how to deliver results through powerful marketing campaigns. You are a passionate marketer with experience in the hospitality and tourism Industry, preferably in hotels. You will have the proven ability to think strategically and deliver operationally. You will have success in managing multiple campaigns and you will have the ability to think differently, creatively and through a guest-centric lens. This role is suited to a Marketing professional ready to enhance their capabilities in the hospitality and tourism industry.

What We Offer 

• Generous discounts on Journey Beyond travel and experiences 
• Study Assistance Policy 
• Employee Referral Policy 
• Parental Leave program
• Purchased Leave policy
• Private Health discounts 
• Employee Assistance Program 
• Discounts on Journey Beyond merchandise 
• Flexible working environment 
  

Join us and contribute to an exciting journey where you'll create unforgettable experiences for our guests!

We are currently offering a rare and exciting opportunity for a Loyalty and CRM Marketing Executive to join our high-performing Digital, CRM, and Loyalty team at Minor Hotels on a 12-month contract.

Reporting directly to the Loyalty and CRM Marketing Manager, the Loyalty and CRM Marketing Executive will play a key role in driving the success of Minor Hotels by managing, optimising, and executing the planning, delivery, and analysis of email marketing campaigns, as well as engagement strategies for our CRM program across Australia and New Zealand.

This role offers a unique chance to contribute meaningfully to our digital marketing efforts, while gaining experience in a dynamic, high-impact environment.

Key Responsibilities Include:

• Execute email marketing campaigns using Salesforce Marketing Cloud
• Build EDMs utilising our email editor and templates, with continuous testing and troubleshooting to ensure optimal performance
• Collaborate with the marketing team to coordinate content, imagery, and copy for the creation of EDMs
• Conduct A/B testing for creative assets and campaigns through our CRM platform
• Develop reports and provide insights on the effectiveness of our email marketing efforts
• Partner with external agencies and third-party vendors to create content supporting email marketing and social media advertising
• Utilise Asana, our project management tool, to ensure timely execution and review of email marketing campaigns while coordinating with cross-functional teams
• Collaborate with other departments to ensure the seamless delivery of social media advertising aligned with our loyalty program
• Engage with regional and global CRM teams to support campaign planning and execution