Job description
We are looking for a highly experienced and hands-on Senior Digital Optimisation Manager for our eCommerce client to lead their CRO initiatives, focusing on maximising conversion rates across web & email.
The ideal candidate will bring extensive experience in e-commerce and a deep understanding of email marketing optimisation, particularly with Klaviyo, with a focus on working closely with the tech lead to implement optimisation changes.
As the Senior Digital Optimisation Manager, you will develop and execute strategies to enhance user experience, improve conversion rates, and drive business growth. You must be both creative and data-driven and able to take ownership of the CRO process from analysis through implementation.
Key Responsibilities:
Strategic Leadership:
Develop and oversee the CRO strategy, aligning it with the company's digital marketing goals.
Identify key opportunities for conversion rate improvements across all digital and email channels.
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