We are seeking a proactive and strategic Marketing Executive to oversee and optimize our social media presence, ad campaigns, and localized marketing initiatives. This role will be essential in developing content strategies, managing community engagement, collaborating with local agencies, and expanding our reach across regional social media channels. The ideal candidate will have expertise in Korea's social media landscape and a strong understanding of local market dynamics, enabling them to effectively connect with and engage prospects, foster interest in our products and services, strengthen our reputation, and drive sustainable growth.

Key Responsibilities

• Conceive and develop efficient and intuitive marketing strategies.
• Organize and oversee advertising campaigns (Meta, IG, X Tiktok, and etc.), exhibitions and promotional events.
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
• Initiate and control surveys to assess customer requirements and dedication.
• Write copy for various marketing materials (brochures, press releases, website content, and etc.) and provide Korean translations.
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
• Monitor progress of campaigns using various metrics and submit reports of performance.
• Collaborate with managers in preparing budgets and monitoring expenses.

• 1-2 years of experience in social media, digital marketing, or related roles, with a demonstrated ability to manage and grow social media channels.
• Experience in managing ad campaigns for brands or agencies is preferred, showcasing a solid understanding of ad targeting, optimization, and analytics.
• Critical thinker and problem-solving skills with the ability to turn complex ideas into engaging and accessible content.
• Team player with great interpersonal and communication skills.
• Similar industry experience (brokerage / gaming) is a plus.

• Celebrate your tenure with us! Receive generous milestone anniversary gifts that grow with each year of service.
• Join a vibrant workplace culture with fantastic team-building activities, fostering camaraderie and collaboration among colleagues.
• Prioritize your well-being! Access our Flexible Spending Account (FSA) for various health and wellness needs.
• We support you during difficult times. Receive one additional paid day off for each occasion of family bereavement.
• Cherish life's milestones. Enjoy paid time off for your marriage occasion.
• Welcome your newest family member with a special gift!
• Invest in your growth! Access annual training opportunities tailored to your role.

We’re looking for a Marketing Automation Manager, APAC to join Procore’s global Marketing Automation team. In this role, you’ll help us fuel our inbound funnel by delivering best-in-class marketing campaigns and building automated programs to nurture prospects and retain customers. You’ll own, maintain, and scale our marketing automation platforms, including audience segmentation, data cleansing, privacy and compliance, and system optimization. In this role, you’ll be responsible for supporting and scaling marketing campaigns in our ANZ region, working cross-functionally to execute, operationalize, and measure their impact. Your primary goal will be to enhance our campaign effectiveness and streamline automation processes, ultimately driving business growth across the region.

As a Marketing Automation Manager, APAC, you’ll partner closely with regional stakeholders in Campaign Management, Field Marketing, Marketing Operations, and Sales Operations to maximise our campaign effectiveness and deliver high-quality leads to our sales partners. You’ll use your analytical skills to define operational processes and implement technical solutions in Marketo and Demandbase to support the pipeline goals of the marketing department.  

This position reports to our Senior Manager, Marketing Automation and can be based remotely in Australia or in our Sydney office. We’re looking for someone to join us immediately.

What you’ll do:

• Execute on all global email campaigns, nurture programs, and Account-Based Marketing initiatives in Marketo and Demandbase, including audience segmentation, testing, deployment, and continuous optimization.
• Manage our marketing database, ensuring data hygiene, compliance measures, accurate tagging, and troubleshooting any data issues between Marketo, Demandbase, Salesforce, and other MarTech systems.
• Collaborate with the ANZ Campaigns team on the ideation, implementation, and measurement of omnichannel nurture strategies to maximize activation, engagement and retention across the entire prospect-to-customer journey.
• Gather and communicate comprehensive reporting on marketing campaigns, covering metrics from webinars, events, advertising, email, and web traffic performance to make data-driven decisions on marketing campaign strategies.
• Identify opportunities to tailor global processes for regional needs, implementing solutions to accommodate our unique APAC market requirements.
• Act as the subject matter expert on Marketing Automation and teach other team members best practices.  

What we’re looking for:

• Bachelor's Degree in Marketing or Business, or comparable work experience.
• 7+ years of experience in a Marketing Automation, Email Marketing, or Marketing Operations role, preferably in a B2B SaaS capacity.
• Expert-level experience in Marketo, including familiarity with system administration and managing system integrations. Marketo Certified Expert certification preferred. 
• Experience managing an ABM orchestration platform, such as Demandbase or 6Sense.
• Experience with reporting on email campaign and program performance and providing insights and recommendations to senior management. 
• A critical thinker who is highly organized and detail-oriented.
• Strong communication and collaboration skills, with the ability to work effectively across different teams and levels of the organization.
• Comfortable with editing and optimizing HTML/CSS for email templates.