This is a unique opportunity for an inspiring and strategic leader to join Nine at a time of cultural and business transformation. Reporting to the Chief Executive Officer, you will be responsible for managing external and internal communications, media engagement (including publicity), political advocacy, and stakeholder relations across all Nine businesses. 

You will successfully lead and develop the Regulatory, Public Affairs and Communications function, ensuring Nine’s Purpose, Vision, strategy and achievements are effectively communicated to both internal and external audiences, fostering trust, engagement, and support.

By integrating public relations, government affairs, media strategy, and internal communications you will play a pivotal role in positioning Nine as the leader in the media industry and advancing organisational objectives.

Day to day you will:

• Develop and implement a comprehensive communications and public affairs strategy that aligns with Nine’s objectives, market dynamics, and regulatory landscape.
• Ensure consistent messaging across all platforms and communication channels.
• Serve as Nine’s primary spokesperson, managing media inquiries and public image.
• Develop and execute media outreach plans, including press releases, op-eds, and media pitches to secure coverage.
• Develop and execute advocacy strategies to influence public policy and regulatory matters that impact Nine. 
• Ensure that Nine’s public positioning is positive, forward- looking and is relevant to policymakers and our audiences.
• Develop and implement crisis communication plans to manage and mitigate risks. 
• Oversee the creation of high-quality content across various channels, ensuring alignment with Nine’s brand and messaging.
• Develop and implement internal communication strategies to keep employees informed and engaged.
• Foster a transparent, positive communication culture within Nine.
• Plan and implement Corporate Social Responsibility initiatives.
• Actively guide the senior leadership team conversations on topics concerning our reputation and positioning. 
• Develop key performance metrics, measurement tools, approaches, and systems to drive insights and performance. 

Reporting to the Head of Communications and PR you will be integral in assisting the team with external communications and PR across the lifestyle, entertainment and family portfolio of channels in the region, including Bravo, DreamWorks, Universal TV and Oxygen.

• Working alongside the Head of Communications and PR to develop external communications across our portfolio of channels, promoting new and exciting shows and/or channels.
• Targeting media outlets and developing pitches to secure coverage to promote programming priorities.  
• Collating press clippings and tracking all media coverage for channels and priority series.  
• Assisting and compiling internal PR coverage reports.
• Managing media contact lists and ensuring they are kept up to date with media movements.
• Working with programming to assist with the creation and distribution of the monthly programming highlights, sent to media.
• Writing and tailoring international media releases for the local market.
• Talent support, including interviews, on-ground shoots and red carpet events.
• Assisting the marketing team in asset delivery, including images and screeners for media
• Assisting the marketing team in raising POs.

• Join An Award-Winning Fund Provider 
• 12 Month Fixed Term Contract 
• Sydney Located - Hybrid Working (Blend of Office/Home)

Established in 1988, Rest is one of Australia’s largest profit-to-member superannuation funds.

We support nearly two million members, with around $86 billion of funds under management and are recognised as a responsible investment leader*. We believe when members understand and engage with their super, they’re more likely to get a better retirement outcome.

Everything we do at Rest is underpinned by our values and behaviours, we want to Be Daring, Keep it Simple, Take Action and Have Grit. To put it simply we want our people to thrive and love the work they do.

Primary Purpose

This is a key role within the Communications and Content team focused primarily on delivering high quality communications to members, employers and partners. You’ll work within a collaborative and supportive team environment to:

• Scope, develop and write compelling, differentiated and on brand copy that makes super simple for members, employers, partners and other audiences
• Contribute to the content strategy and identify opportunities to increase brand affinity.

You’ll work closely with your team leader, constantly striving to exceed expectations and surprise and delight Rest members and partners. 

Key Accountabilities/Responsibilities

• Create high quality and effective communications and copy for Rest members, employers and other audiences that is consistent with the Rest brand strategy, and reflects Rest’s tone of voice
• Make even regulatory and service communications delightfully simple and effective, thinking visually and identifying opportunities for fewer words and more visuals such as infographics or video formats
• Work closely with the Senior Manager, Communications and Content to develop and execute the Rest member content strategy, and work in conjunction with Designers and videographers (both internal and agency) to creatively solve briefs in a differentiated, innovation and effective way
• Write copy for a variety of media including social, long form content, landing pages, blogs, eDM, DM, print, video, and online, and tailor it to meet member needs based on member and segment insights
• Handle end to end execution of content, including the development of ideas for new content across various formats and channels
• Editing and proofing of written content from across the team, to ensure high editorial standards are met across all content, and that there is cohesion across content to reflect Rest’s tone of voice
• Stay current on trends and competitors within the editorial sphere, including upcoming trends in technology and the digital space

Key Relationships

Key internal and external contacts and relationships for this job role include:

Internal

• Member team
• Data and customer analytics teams
• Investments
• Service & operations

External

• Agency partners as required