What you will be doing

As the Senior Manager, Paid Media, you will be a core member of the Growth Marketing team and will be instrumental in building, leading and driving our digital and above the line paid media strategies. You will be a hands-on paid media expert with an inquisitive and growth mindset, constantly looking for growth and testing opportunities to deliver commercial outcomes. You will bring an advanced understanding of paid media activities across all core channels and platforms, such as, but not limited to, SA360, DV360, Meta, and ATL Media Buying.

This role is a unique opportunity, combining strategy and hands-on tactical execution, and the ability to shape the direction of our paid media strategy and team.

• Lead, execute and manage best in class, high performing digital media campaigns, from strategy to execution through all relevant channels and media buying methods. This includes, but is not limited to: Paid Search (SA360), Meta Ads, DV360 and other Programmatic platforms
• In collaboration with the broader marketing team, in particular the brand, creative and analytics team, strategize, lead, execute and manage best in class, high performing Above the Line marketing campaigns through all relevant media buying methods and channels, such as OOH, Radio, and TV
• Build and manage relationships with key partners, including but not limited to: Google, Meta, Programmatic Platform Partners, Media Networks, Partners and Agencies
• Seek out and identify innovative media opportunities and look to implement and test these to drive commercial outcomes
• Work closely and collaboratively with the marketing data analytics team, reporting on performance against targets and to uncover growth opportunities and actionable insights aimed at delivering continuous improvement
• Working side by side with the App Strategist, build, execute and manage our app growth and retention plans
• Working in collaboration with the marketing automation team to build cross-channel customer journeys
• Proactively source external and internal audience and market insights to inform program planning and direction
• Own and manage a constantly evolving a/b testing roadmap that considers audiences, bidding, creative, new ad formats, new channels, landing pages and more, to constantly optimising campaigns to their objectives
• Work in collaboration with the in-house creative team to ensure campaigns are utilising effective and optimised creative that cut-through
• Lead, manage and develop a high performing team of SMEs in performance and brandperformance marketing, as well as app strategy
• Champion and be the leading subject matter expert in paid media, both ATL and BTL across the business – work with the marketing team and the broader business to ensure we are at the forefront of paid media across brand awareness, performance, programmatic, brandperformance
• Stay across and share among stakeholders the latest paid media trends and industry developments, and adapt strategies where applicable 

The purpose of this role is to ensure the smooth operation of tasks within the Media Services Department. The primary responsibility is to service the replay requirements of productions taking place in the studios. Additionally, it is responsible for servicing the record and export needs of both internal and external departments. This role is crucial in completing all scheduled jobs to a technically accurate level, ensuring the highest quality output. 

Day to day you will be responsible for:

• The smooth running of area and completion of all bookings 
• Error free ingests and records. Adapting to varied and complex program formats.
• The knowledge of all relevant equipment and the willingness to assist internal & external clients to complete their bookings 
• Maintaining technically accurate records, replays, archive and playouts 
• Assisting in the principal goal of maintaining the continuity and quality of Nines transmission
• Dealing with pressure, prioritising and performing duties with minimum delay
• Ensuring and encouraging a free flow of information across the department and inter departments 
• Setting up and operating various broadcast equipment including EVS

The key objective of the social media manager role is to effectively manage and enhance the organization's social media presence by curating relevant content and designing engaging posts for various platforms. Essential skills for this role include strong content curation abilities, graphic design proficiency, and familiarity with social media trends and best practices. The manager should also possess good communication skills to engage with the audience and promote the organization's message effectively.

Key results

- Effectively manage and enhance the organization's social media presence
- Curate relevant content for various platforms
- Design engaging posts for social media channels
- Possess strong content curation abilities and graphic design proficiency
- Engage with the audience and promote the organization's message effectively

The key objective of the social media manager role is to effectively manage and enhance the organization's social media presence by curating relevant content and designing engaging posts for various platforms. Essential skills for this role include strong content curation abilities, graphic design proficiency, and familiarity with social media trends and best practices. The manager should also possess good communication skills to engage with the audience and promote the organization's message effectively.

Key results

- Effectively manage and enhance the organization's social media presence
- Curate relevant content for various platforms
- Design engaging posts for social media channels
- Possess strong content curation abilities and graphic design proficiency
- Engage with the audience and promote the organization's message effectively