Total 3 qa specialist job vacancies in Docklands (VIC)

The Client:

AUBNB Pty Ltd is a leading short-term rental agency specializing in Victoria, Australia. They have successfully facilitated over 16,500 bookings for more than 82,900 travelers worldwide, generating over $8 million in revenue. With a proven track record of excellence, AuBnB is a Superhost on Airbnb and has won awards from Booking.com, VRBO, and Agoda

They are looking for an experienced Marketing Specialist to join their team in Chadstone in Victoria.

??



The Role:

The position for hire is a Marketing Specialist and will be for a full time basis set between $78,000 to $85,000, depending on experience, and will be based in Chadstone.

?



The Responsibilities:

Analysing data from different channels to develop marketing strategies, plans and ideas for marketing campaigns.

Responsible for designing, creating, and delivering marketing policies, objectives, and programs to support the growth and expansion of company products.

Researching about industry related events, publications, trade shows and announcements to identify new business ideas and market promotions for the organisations.

Conduct market research on property listings, develop targeted advertising strategies, and

identify unique selling points. Provide the sales team with pricing insights and recommendations for procurement and property staging.

Coordinate pre-launch activities such as property staging, photography, videography, and image editing, ensuring all advertising materials are prepared by the deadline.

Copywriting highlighting property features, upload photos, and verify all information for accuracy and completeness.

Publish listings on booking platforms including Airbnb, Booking.com, VRBO, Marriott etc., adapting presentation styles to suit each platform and guest demographic.

Oversee social media presence to drive brand awareness.

Monitor SEO performance, adjusting keywords and content to enhance listing visibility on search engines and booking platforms.

Analyse data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure.

Track guest inquiries and post-stay feedback, refining ad content based on guest insights and suggesting improvements to the sales team.

Analyse guest reviews, providing actionable feedback to the sales and operations teams to ensure a superior guest experience, improve reviews, and drive sales.

Study successful industry cases and strategies, apply best practices to boost listing performance and enhance sales.

Advising management on all possible potential marketing opportunities by screening market strategies, product mix, pricing and by evaluating advertising/sales promotion, selling, and distribution channels.

Be readily available to advise and meet with marketing agents, external vendors and agencies as required.

Analyse marketing performance metrics and leverage insights to optimise campaigns and maximise ROI.

Working closely with Finance Manager in setting up marketing targets and budgeting.

Conducting SWOT analysis before and after the launch of the product for its successes.

Setting the budget and medium of promotion for new/existing product

Researching about industry related events, news, publications, trade shows and announcements to identify new business ideas and market promotions for the organisations

Be readily available to advise and meet with external vendors and agencies as required.

Working closely with director in setting up marketing targets and budgeting.





The Requirements:

Bachelor degree in marketing, media and communications, or a related field.

Minimum of 2 years of experience in the marketing field

At least 2 years of experience social and digital marketing

Minimum of 2 years of proficiency in Adobe Creative Suite, Google Analytics, Facebook Ads Manager, and Google Ads

At least 2 years of SEO experience in content optimization

Familiarity with major booking platforms and social media management.

Expertise in MS Word, PowerPoint, and Excel

Excellent communication and customer service skills

Market Research and Marketing Strategy skills

Strong analytical and problem-solving abilities

Excellent project management skills and attention to detail.

The Client:

Based in Australia, Oreta is a leading technology services company that empowers business outcomes through advisory, delivery and managed services using network, cloud, security, and analytics. Oreta's commitment to innovation and excellence has earned them numerous prestigious awards in the Australian technology sector, including recognition from ARN, Deloitte and CRN. We maintain strategic partnerships with renowned industry leaders such as Microsoft, Telstra, Cisco, Sentinel One, Palo Alto Networks, VMware Premium, and Qualys, enabling us to deliver top-tier solutions and services.

Oreta's success is underpinned by their people and desire to constantly delight the customer. Oreta's culture is made up of behaviours and values which define the way they work together and service their customers.


The Role:
The position for hire is a Marketing Specialist and will be for a full-time basis set between $73,500 to $78,500 depending on experience, and will be based in Melbourne.


The Responsibilities:
§ Analysing data from different channels to develop marketing strategies, plans and ideas for marketing campaigns.
§ Responsible for designing, creating, and delivering marketing policies, objectives, and programs to support the growth and expansion of Oreta’s services.
§ Developing, driving and overseeing digital initiatives, including the company website and social media campaign
§ Build strong relationships with stakeholders across the business in Australia
§ Development of general marketing materials including product catalogues, flyers, customer presentations and advertisements
§ Working in collaboration with key stakeholders to gather information to form marketing strategies in alignment with achieving business goals
§ Conduct A/B and multivariate testing using Optimizely or Google Optimize to refine ad creatives and strategies
§ Researching about industry related events, publications, trade shows and announcements to identify new business ideas and market promotions for the organisations.
§ Advising management on all possible potential marketing opportunities by screening market strategies, product mix, pricing and by evaluating advertising/sales promotion, selling, and distribution channels.
§ Be readily available to advise and meet with marketing agents, external vendors and agencies as required.
§ Analyse marketing performance metrics and leverage insights to optimise campaigns and maximise ROI.
§ Working closely with Finance Manager in setting up marketing targets and budgeting.
§ Conducting SWOT analysis before and after the launch of the product for its successes.
§ Setting the budget and medium of promotion for new/existing product
§ Monitor compliance with advertising regulations and platform-specific guidelines to maintain integrity


The Requirements:
· Bachelor’s Degree or higher in Marketing, Business, or a related field
· Minimum of 2 years of experience in the marketing field
· At least 2 years of experience social and digital marketing
· Minimum of 2 years of proficiency in Adobe Creative Suite software
· At least 2 years’ of experience in social and digital marketing (Google Analytics, Facebook Ads Manager & Google Ads).
· Expertise in MS Word, PowerPoint, and Excel
· Excellent interpersonal skills & able to handle conflict and pressure.
· Focus on service excellence and exceeding customer expectations.
· Product knowledge; problem solving skills.
· A self-starter able to work independently but comfortable working in a team environment

The Client:

Greenergy Pty Ltd is an accredited participant in the VEU (Victorian Energy Upgrade) program, specializing in providing energy-efficient products to consumers in Victoria. Over the past four years, their focus has been on upgrading inefficient lighting and hot water systems by implementing the latest energy-efficient technologies. During this period, they partnered with third-party contractors to facilitate the distribution of these products through door-to-door initiatives.
They are looking for an experienced Marketing Specialist to join their team in Ravenhall in Victoria.


The Role:
The position for hire is a Marketing Specialist and will be for a full time basis at $75000- $85000- per annum, and will be based at their Ravenhall office.


The Responsibilities:
· Plan and develop comprehensive advertising strategies that align with the company's sales objectives, ensuring that each campaign effectively targets the intended audience and promotes the product's or service's key attributes
· Provide expert advice to both executives and clients on the most effective advertising strategies and campaigns, tailoring approaches to meet specific market needs and maximize consumer awareness
· Coordinate all aspects of advertising campaign production, including artwork, copywriting, media scripting, and the procurement of television and film production services, ensuring all activities are completed within allocated budgets and timeframes
· Analyse consumer behaviour data to identify patterns and preferences, leveraging this information to refine advertising approaches and enhance the appeal of goods or services to target markets
· Keep abreast of current consumer trends, interpreting data to predict future market movements and adapting advertising strategies accordingly to maintain relevance and effectiveness
· Conduct thorough market research to gauge potential demand for new products or services, collecting and analysing data to inform product development and marketing strategies
· Support the company's growth and development by assisting in the preparation and execution of comprehensive marketing objectives, policies, and programs.
· Initiate and manage market research projects to identify opportunities for both new and existing products or services, ensuring that strategies are data-driven and focused on achievable targets
· Offer recommendations on the optimal product mix, advising on how to balance the portfolio to meet market demand while ensuring the company's offerings remain competitive and appealing
· Assist in developing pricing strategies that not only appeal to the target market but also align with the company's overall sales and profitability goals.
· Plan and advise on sales promotion and advertising efforts, selecting the most effective channels and methods to enhance product visibility and consumer engagement.
· Provide guidance on selecting and optimizing distribution channels, ensuring products are accessible to the target market in the most efficient and cost-effective manner possible.
· Manage the company's public relations, events, exhibitions, and sponsorships.
· Oversee corporate marketing initiatives such as loyalty, incentive, and acquisition programs
· Collaborate on marketing efforts with partners and suppliers
· Perform customer and market research to extract actionable insights
· Regularly evaluate the effectiveness of marketing activities and measure outcomes


The Requirements:
· Bachelor’s Degree or higher in Marketing, Business, or a related field
· Minimum of 4 years of experience in the marketing field
· At least 4 years of experience social and digital marketing
· Minimum of 4 years of proficiency in Adobe Creative Suite, Google Analytics, Facebook Ads Manager, and Google Ads
· Expertise in MS Word, PowerPoint, and Excel
· Demonstrated ability to work independently and collaboratively within a team to achieve marketing objectives
· Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously
· Excellent communication skills and proven cross-cultural competencies
· Good analytical skills and be able to correlate the issues
· Excellent problem solving and resolution skills
· CRM skills and knowledge – essential and desirable
· Experience in CRM tools like ZOHO, Sales force and Hubspot – (essential)
· Experience in equipment testing and installation to best practice for Australian standards, preferred but not essential.
· Mandatory experience in heating and cooling industry
· Strong knowledge in sizing requirements for space heating and cooling