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Jobs in Australia   »   Jobs in Melbourne   »   Sales / Marketing Job   »   Marketing Specialist
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Marketing Specialist

Labour Support Group

Labour Support Group company logo
The Client:

Based in Australia, Oreta is a leading technology services company that empowers business outcomes through advisory, delivery and managed services using network, cloud, security, and analytics. Oreta's commitment to innovation and excellence has earned them numerous prestigious awards in the Australian technology sector, including recognition from ARN, Deloitte and CRN. We maintain strategic partnerships with renowned industry leaders such as Microsoft, Telstra, Cisco, Sentinel One, Palo Alto Networks, VMware Premium, and Qualys, enabling us to deliver top-tier solutions and services.

Oreta's success is underpinned by their people and desire to constantly delight the customer. Oreta's culture is made up of behaviours and values which define the way they work together and service their customers.


The Role:
The position for hire is a Marketing Specialist and will be for a full-time basis set between $73,500 to $78,500 depending on experience, and will be based in Melbourne.


The Responsibilities:
§ Analysing data from different channels to develop marketing strategies, plans and ideas for marketing campaigns.
§ Responsible for designing, creating, and delivering marketing policies, objectives, and programs to support the growth and expansion of Oreta’s services.
§ Developing, driving and overseeing digital initiatives, including the company website and social media campaign
§ Build strong relationships with stakeholders across the business in Australia
§ Development of general marketing materials including product catalogues, flyers, customer presentations and advertisements
§ Working in collaboration with key stakeholders to gather information to form marketing strategies in alignment with achieving business goals
§ Conduct A/B and multivariate testing using Optimizely or Google Optimize to refine ad creatives and strategies
§ Researching about industry related events, publications, trade shows and announcements to identify new business ideas and market promotions for the organisations.
§ Advising management on all possible potential marketing opportunities by screening market strategies, product mix, pricing and by evaluating advertising/sales promotion, selling, and distribution channels.
§ Be readily available to advise and meet with marketing agents, external vendors and agencies as required.
§ Analyse marketing performance metrics and leverage insights to optimise campaigns and maximise ROI.
§ Working closely with Finance Manager in setting up marketing targets and budgeting.
§ Conducting SWOT analysis before and after the launch of the product for its successes.
§ Setting the budget and medium of promotion for new/existing product
§ Monitor compliance with advertising regulations and platform-specific guidelines to maintain integrity


The Requirements:
· Bachelor’s Degree or higher in Marketing, Business, or a related field
· Minimum of 2 years of experience in the marketing field
· At least 2 years of experience social and digital marketing
· Minimum of 2 years of proficiency in Adobe Creative Suite software
· At least 2 years’ of experience in social and digital marketing (Google Analytics, Facebook Ads Manager & Google Ads).
· Expertise in MS Word, PowerPoint, and Excel
· Excellent interpersonal skills & able to handle conflict and pressure.
· Focus on service excellence and exceeding customer expectations.
· Product knowledge; problem solving skills.
· A self-starter able to work independently but comfortable working in a team environment

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