The Company:
Artesian Hospitality is one of Australia’s largest hospitality groups. With over 15 years’ experience the group owns and operates a portfolio of diverse brands across the hospitality sector. We employ over 400 staff and welcome more than 1 million people annually! Our “Experience first” attitude ensures that every restaurant, nightlife, and day life venue is built with a world class focus on service, design, innovation, and atmosphere.
We are on the lookout for an experienced Marketing Specialist to join our growing team!
The Responsibilities:
Planning, developing and organizing advertising policies and campaigns to support sales objectives
Advising executives and clients on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the attributes of goods and services
Coordinating production of advertising campaigns involving specialized activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints
Analyzing data regarding consumer patterns and preferences
Interpreting and predicting current and future consumer trends
Researching potential demand and market characteristics for new goods and services and collecting and analysing data and other statistical information
Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
Commissioning and undertaking market research to identify market opportunities for new and existing goods and services
Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels
The Person:
Experience working in an agency setting with multiple brands and campaigns within a variety of industry verticals will be highly regarded for this role.
Possess a minimum of 2 years of experience in Search Engine Marketing (SEM), with a demonstrated track record in effectively managing Pay-Per-Click (PPC) campaigns across Google Ads, Meta Ads and LinkedIn Ads
Campaign analytical skills across Google Analytics, Google Ads & Meta Business Suite.
Competition analysis and campaign troubleshooting abilities
Experienced in handling a diverse portfolio of clients from various industries and managing budgets of varying sizes.
Skilled in developing digital strategies and adept at presenting actionable insights and strategic recommendations to clients.
Capable of building strong client relationships.
Proficient in the technical aspects of digital marketing, including the use of tracking tools, tags, pixels, and Google Tag Manager.
Strong analytical skills, with the ability to identify performance gaps, uncover opportunities through data analysis, and effectively communicate these insights to clients.
Excellent time management skills, with a keen attention to detail and the ability to prioritize tasks effectively.
Outstanding communication abilities, both in written and verbal.
The Perks:
50% Discount across all Artesian venues!
Amazing career progression opportunities
Centrally located, close to public transport
Artesian Hospitality is one of Australia’s largest hospitality groups. With over 15 years’ experience the group owns and operates a portfolio of diverse brands across the hospitality sector. We employ over 400 staff and welcome more than 1 million people annually! Our “Experience first” attitude ensures that every restaurant, nightlife, and day life venue is built with a world class focus on service, design, innovation, and atmosphere.
We are on the lookout for an experienced Marketing Specialist to join our growing team!
The Responsibilities:
Planning, developing and organizing advertising policies and campaigns to support sales objectives
Advising executives and clients on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the attributes of goods and services
Coordinating production of advertising campaigns involving specialized activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints
Analyzing data regarding consumer patterns and preferences
Interpreting and predicting current and future consumer trends
Researching potential demand and market characteristics for new goods and services and collecting and analysing data and other statistical information
Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
Commissioning and undertaking market research to identify market opportunities for new and existing goods and services
Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels
The Person:
Experience working in an agency setting with multiple brands and campaigns within a variety of industry verticals will be highly regarded for this role.
Possess a minimum of 2 years of experience in Search Engine Marketing (SEM), with a demonstrated track record in effectively managing Pay-Per-Click (PPC) campaigns across Google Ads, Meta Ads and LinkedIn Ads
Campaign analytical skills across Google Analytics, Google Ads & Meta Business Suite.
Competition analysis and campaign troubleshooting abilities
Experienced in handling a diverse portfolio of clients from various industries and managing budgets of varying sizes.
Skilled in developing digital strategies and adept at presenting actionable insights and strategic recommendations to clients.
Capable of building strong client relationships.
Proficient in the technical aspects of digital marketing, including the use of tracking tools, tags, pixels, and Google Tag Manager.
Strong analytical skills, with the ability to identify performance gaps, uncover opportunities through data analysis, and effectively communicate these insights to clients.
Excellent time management skills, with a keen attention to detail and the ability to prioritize tasks effectively.
Outstanding communication abilities, both in written and verbal.
The Perks:
50% Discount across all Artesian venues!
Amazing career progression opportunities
Centrally located, close to public transport
