- Develop and implement strategic marketing programs for selected products.
- Increase market share in key segments.
- Establish and maintain positive relationships with key customers.
- Contribute to a cohesive team focused on customer satisfaction.
- Liaise with product principals and implement product strategies.
- Develop promotions and activities to boost sales and gross profit.
- Manage customer-involved projects and ensure product penetration into new sites.
- Acquire and maintain product knowledge and technical competency.
- Provide technical support and training to sales teams and key customers.
- Prepare sales and marketing forecasts and objectives.
- Develop and maintain pricing strategies to meet organizational goals.
- Monitor market opportunities, identify new projects, customers, and growth areas.
- Collaborate with marketing, sales staff, industry associations, and government bodies.
- Provide monthly reports on sales performance, outlooks, and competitor activity.
- Deliver regular sales forecasts and updates to the team.