White Fox is a globally recognised fashion brand loved by babes and celebs worldwide.

Established in 2013 and based in Sydney, Australia, White Fox has quickly become the go-to online fashion destination and is continuing to take over wardrobes everywhere.

Key Responsibilities

Performance Marketing

• Strategy Development: Create and implement performance marketing strategies to drive traffic, increase sales, gain followers etc. 
• Campaign Coordination: Work closely with the agency managing paid media channels to ensure campaigns are aligned with brand objectives and optimised for performance.
• Analytics and Reporting: Analyse campaign performance using tools like Google Analytics, and prepare reports to communicate results and insights to stakeholders.
• Optimisation: Continuously test and optimise campaigns to improve performance. This includes A/B testing, adjusting targeting, and refining ad creatives in collaboration with the agency.
• Collaboration: Work closely with other teams, such as content, creative, graphics, PR and product teams, to ensure campaigns are aligned with overall brand messaging and objectives.
• Market Research: Stay up-to-date with the latest trends and best practices in performance marketing and the women's fashion industry.

Affiliate Marketing

• Program Management: Oversee the affiliate marketing program, ensuring it aligns with the brand's goals and objectives.
• Program Optimisation: Effectively optimise with top affiliates including flat fee and CPAi based placements to drive sales and boost performance. 
• Recruitment and Onboarding: Identify and recruit new affiliate partners and influencers. Ensure they are onboarded and educated on the brand and its products alongside AM's.
• Relationship Management: Build and maintain strong relationships with affiliates, providing support and guidance to help them succeed.
• Performance Monitoring: Regularly analyse affiliate performance metrics, such as click-through rates, conversion rates, and sales. Use this data to optimise campaigns and improve performance.
• Administrative Tasks: Managing order cancellations and ensuring invoices are paid, among other routine administrative duties.

General

• Budget Management: Allocating and managing the budget for performance marketing, ensuring efficient use of resources to maximise ROI.
• Content Creation: Collaborate with the content team to create engaging and effective marketing materials.
• Customer Insights: Utilise customer data and insights to inform marketing strategies and improve campaign targeting.
• Competitor Analysis: Monitor competitors' activities and performance to identify opportunities and threats.
• Weekly Reporting: Prepare and present weekly reports on affiliate and performance marketing activities, using tools like Google Analytics and paid media platforms. Include key metrics, insights, and recommendations for improvement.
• Briefing Marketing Materials: Create detailed briefs for the graphics team to ensure marketing materials are developed according to campaign requirements, trends and brand guidelines.
• Marketing Material Handover: Efficiently hand over marketing materials to the appropriate agency or account manager.

• Minimum 3-4+ years’ experience managing SEM and/or Affiliates campaigns (in-house or agency-side)
• Google certifications in Analytics or PPC/SEM is preferred
• High-level proficiency in Google Workspace (Sheets, Slides, Docs), MS Excel, PowerPoint, and Word
• Experience with analytics tools including Google Analytics 360 or Adobe Analytics
• A passion for understanding consumer insights and the ability to translate those insights into actionable business ideas
• Ability to problem-solve & be reactive
• Proactively seeking out opportunities to keep across new industry trends or technologies
• High-level of attention to detail, excellent communicator and collaborative team-player
• Ability to analyse data & identify potential business opportunities to grow revenue and increase conversion
• Excellent time management & ability to always meet targets & deadlines

• Brand new offices including an onsite gym
• Great, fun and collaborate team culture
• Generous monthly clothing allowance + ongoing discounts
• Fun events throughout the year

LEAP is the leading provider of Legal Practice Productivity Solutions in the world and is part of ATI – one of the largest international LegalTech companies. For more than 30 years, our curiosity and commitment to continual improvement has kept us reimagining productivity tools for lawyers and their staff to support our guiding purpose, to ‘Help lawyers who help people’. The market leading software we develop and support is used by more than 100,000 lawyers and their staff in small and medium sized law firms.

Working alongside our international team of passionate high achievers, you’ll join a fast-growing technology business where things seldom stay the same for long. With more than 1000 smart, caring and ambitious ‘LEAPsters’ working together across Australia, Canada, the United States, the United Kingdom, the Republic of Ireland, Poland and New Zealand, you’ll find yourself in good company here.

Meet the Family Law team

LEAP Family Law is a team of experienced family lawyers, legal professionals, skilled developers, innovative LEAP designers, and client focused operational experts. With family law practice in mind, this newly formed team has embarked on a journey to enhance the core LEAP product and introduce new tools designed to address the unique challenges in family law.

What you'll do

As this team focus on building and improving more Family Law specific products and features, the Product Specialist will create global material to ensure that internal and external teams are up to date with these product releases and updates. You will work with developers and content teams to get the up-to-date information that you need, and you'll use your exceptional communication skills to deliver this in a variety of forms including documentation, training videos and webinars. You will see this through to client feedback ensuring client recommendations are communicated appropriately to developers. Your day to day will include:

• Creating and editing online knowledge articles for all LEAP Family Law products
• Producing Release Notes for product releases
• Training new and existing staff on using the software and demonstrate new features
• Producing videos for Marketing purposes and online learning platforms
• Work with internal teams to obtain an in-depth understanding of the products and the documentation requirements
• Translate highly technical language into a voice for business audiences
• Proactively seek new and innovate ways to produce and share content

You are proactive, hardworking and highly motivated to build your career in LegalTech. On top of that you'll need:

• At least 2 years of LEAP product knowledge.
• Advanced writing and communication skills, including editing and proof-reading
• Strong attention to detail and the ability to express complex technical ideas in a simplified way
• The ability to work across multiple product lines with high attention to detail
• To be a confident speaker with outstanding presentation and facilitation skills

LEAP is an inclusive, people-first company committed to breaking down institutional barriers that keep people from reaching their potential. If you meet some, but not all of the requirements above, we encourage you to still submit your application.

• We build and develop a market leading, “Legal Tech” product, with offices in Australia, New Zealand, United States, Canada, United Kingdom and the Republic of Ireland.

• We are committed to innovation and global expansion of our products and are constantly utilising new technologies to better our client experience.
• Our hybrid work environment offers the best of both worlds, whether you prefer to be in the office or work from home you have the flexibility to work however suits you.
• We encourage our employees to have a voice and to collaborate with each other to work on technical solutions, of course we have company visions and goals, but we want you to help us achieve these!
• We will invest our time and money in you to help develop your career. Open discussions and reviews will help us understand your career aspirations, maybe it’s a new certification you are after or an internal move to a new area, we will support you and your goals
• As a LEAP Family Law employee, you will receive a competitive salary and bonus that is reviewed regularly, paid learning and development opportunities, access to an employee share scheme that has been highly profitable, free platinum gym membership, great parental leave policy, social events and MUCH MORE!