As an Enablement Business Partner (EBP) for ServiceNow sales enablement, you will be responsible for establishing close business working relationship with the key sales leadership, stakeholders and the GTM teams in Australia and New Zealand (ANZ). You will also work closely with your ANZ functional leads such as sales Operations, HR, Marketing to align the enablement to the business goals and objectives.

By developing an agreed enablement plan with your stakeholders, you will drive various enablement program and activities by providing the parameter and intake (including budgetary requirements) to the global role excellence teams. As EBP, you will ensure that enablement provides an impact to achieve the prioritised business outcomes and goals as provided by the leadership teams. You are responsible for keeping progress and determine the key success criteria and how it may be tracked or measured in agreement with the stakeholders. You are also expected to be proactive in identifying the business enablement needs through the understanding of business data such as pipeline dashboards, reps’ performance dashboards etc.

The role will utilize your collaboration skills in ensuring that the success is driven by team effort with input from the various parts of the business. The ideal candidate should have excellent understanding on the enterprise sales motion and has a track record of managing medium to large programs, working in cross-functional project teams, documenting strong communication, and demonstrating key stakeholder engagement and organisational management.

Primary Responsibilities

· Partner with Sales, Sales Dev, and Specialists leaders to determine their requirements and facilitate enablement programs that will drive the business impact.

· Develop a quarterly enablement plan (QEP) for assignments (programs or training) for execution to the different seller roles that will align to their current skills to be more effective in customer engagements. This is also to be aligned with the sales enablement plan that maps to the area’s priorities and strategies.

· Provide enablement collaboration to align sales enablement with the NowSell methodology across the delivery stages and have joint cross-functional enablement to encourage greater teamwork.

· Provide area enablement plan that will land the global enablement initiatives in the region.

· Manage the regional calendar of sales enablement events, on-demand modules, and quarterly assignments to the learners.

· Collaborate with other enablement peers to increase synergies and develop best practices that will help provide more efficient and effective enablement results.

· Be the subject matter expert and act as trusted advisor to the business leaders for their the GTM teams’ enablement.

As Senior Manager, Sales Content & Enablement, you’ll play a leading role in our sales efforts - enabling our sales and account management teams to win with narratives, insights, sales content and training. You will own the development of the Afterpay B2B positioning and value proposition, produce a suite of sales content to empower our sales teams, and create compelling B2B brand storytelling. The challenge in front of you is to convince merchant partners  “why Afterpay” at every step of the sales and account management process. You will bring a strong story-telling capability to craft narratives and materials for merchant partners from SMB to Enterprise scale. 

• Value proposition: own the Afterpay merchant value proposition, and the development of merchant-focused messaging programs to support its use across sales, account management and B2B marketing channels

• Sales narratives: work with sales leaders to develop a deep understanding of the sales process, and develop narratives and sales content materials to effectively position the Afterpay proposition, differentiate our offering and overcome objections

• Sales content: own the creation of sales materials across a range of formats, and for a range of channels. Partner with sales, account management, B2B marketing, product to align enablement programs to business objectives, ensure consistent messaging, and address gaps

• Insights: partner with data science, insights, research and strategy teams to develop compelling insights and proof points that demonstrate the positive impact of Afterpay on merchant partners

• Product narratives: ensure strong positioning and messaging of the Afterpay product suite to merchants

• Partner with B2B marketing to support account based marketing initiatives. Partner with sales to build account-specific messaging strategies for Enterprise deal cycles

• Collaborate on the production of case studies and testimonials that highlight the success of Afterpay partners

• Tools and training: own the deployment of our sales content platform, ensuring maintenance of sales materials and the adoption of best-in-class enablement tools

• Measure Impact: track and analyse the effectiveness of enablement programs and initiatives, using data to assess performance and make data-driven recommendations for improvements

As the Commercial Sales Strategy Manager for the APAC region, you’ll play a pivotal role in driving our merchant growth strategy across all market segments, from SMB to Global Enterprise. Reporting to the Regional Director of Commercial Sales Strategy, you’ll develop and execute comprehensive strategies that leverage the full spectrum of business levers, including product, pricing, marketing, sales, and support, to drive merchant acquisition, activation, retention, and revenue growth. Your ability to analyse merchant behaviour, market trends, and the competitive landscape will directly influence Afterpay’s success in supporting our merchant partners.

Key Responsibilities:

• Lead the creation and execution of data-driven sales strategies that drive revenue growth across all merchant segments, from SMB to Global Enterprise.

• Manage pre- and post-sale monitoring activities to maintain a strong sales pipeline and conduct forecast analysis, ensuring that revenue targets are met.

• Develop and implement market segmentation strategies that align with our business goals.

• Execute initiatives across product, pricing, marketing, and sales to boost merchant acquisition, retention, and revenue growth.

• Utilise insights from internal and external data to inform and optimise strategies around merchant value levers, enhancing acquisition, retention, and activation.

• Analyse merchant journeys, market trends, and the competitive landscape to identify growth opportunities and inform strategic decisions.

• Collaborate with product, marketing, sales, support, risk, finance, and in-market leaders to prioritise and execute growth initiatives across all merchant segments, ensuring alignment and driving execution of key programs.

• Lead and influence large cross-functional teams, fostering a collaborative environment that encourages innovation and effective teamwork while maintaining a strong merchant focus.

• Monitor key metrics and KPIs to track progress against growth goals, providing regular and insightful reporting to senior leadership.

• Develop self-serve dashboards to empower sales leaders with real-time data, enabling them to manage their teams and drive performance more effectively.

• Stay informed about industry best practices, emerging trends, and new technologies related to product growth and merchant acquisition.

We’re looking for a strategic and results-driven Senior Manager to join our Commercial Sales Strategy team, with a dedicated focus on the SMB segment in the APAC region. In this role, you’ll play a crucial part in expanding Afterpay’s footprint in the SMB market, crafting and executing strategies that will drive significant growth. You’ll work closely with global stakeholders and collaborate with product, pricing, sales, marketing, and support teams to optimise the sales funnel, enhance merchant acquisition and retention, and ensure APAC’s unique market needs are fully addressed and seamlessly integrated into our broader global strategy. Your efforts will be key in driving both merchant satisfaction and overall business success.

Key Responsibilities:

• Develop and implement innovative sales strategies that accelerate growth and market share within the SMB segment, ensuring Afterpay continues to be a leader in the payments space.

• Collaborate with global stakeholders, including product and operations, to ensure APAC’s SMB needs are represented in Afterpay’s global initiatives.

• Enhance sales processes and resource allocation to maximise efficiency and performance within the SMB market, driving stronger results and merchant satisfaction.

• Utilise data analytics to inform strategic decisions, identifying key opportunities to optimise performance and drive impactful initiatives.

• Lead efforts to reduce merchant churn by developing and implementing targeted strategies aimed at improving retention within the SMB segment.

• Oversee and drive the success of key programs within the SMB segment, ensuring they deliver measurable ROI and set new standards for strategic initiatives at Afterpay.

• Work in close partnership with product, pricing, sales, marketing, and support teams to optimise the sales funnel, improve merchant acquisition and retention, and address challenges and opportunities across the APAC region.

• Extend strategic coverage to other segments, including mid-market and enterprise, ensuring a holistic approach to market growth in the APAC region.