At PointsBet, we have only built a fraction of what we have imagined.Launching in Australia in 2017, PointsBet are dedicated to providing our customer..
At PointsBet, we have only built a fraction of what we have imagined.
Launching in Australia in 2017, PointsBet are dedicated to providing our customers with the ultimate betting experience. We're on a mission to make racing and sports betting easier to understand, fun to use and faster. After some recent business changes, PointsBet Australia is about to head into a exciting stage of it's journey and as we continue to grow, we're looking for Digital Executive.
The Digital Executive is a key player in the PointsBet digital marketing team. The role will support the Head of Growth & Digital Strategy, Performance Manager and channel specialists in the execution and management of PointsBet’s Digital Marketing strategies. The successful candidate will be working across multi-faceted campaigns towards business-objectives and digital marketing solutions that position PointsBet as an industry leader.
What you’ll own:
• Assist the Digital Marketing Team in the execution of its various media strategies and initiatives to achieve an agreed set of growth targets
• Develop and foster relationships with our Digital Media Agency and third-party suppliers to ensure efficient, effective delivery of campaigns in a timely and brand-consistent manner
• Assist in the assignment of creative messaging to various audiences and publisher partners aligned to the sporting and PointsBet promotional calendar
• Work with our Design & Creative team and ensure campaign assets are delivered to required schedules
• Assist in the management and implementation of internal processes
• Assist the PointsBet team and Digital Media Agency in reporting accurate metrics and business outcomes across various channels
• Support the team in creating and adhering to test and learn frameworks
• Collaborate with wider marketing functions to deliver against business targets
• Collaborate with the promotional & CRM team to align campaign messaging with onsite banners
• Assist with the coordination of landing page production, link testing and tracking setup.
• Maintain and develop new processes to improve work-flow with supporting documentation for wider team adoption
The skills we seek:
• A passion or strong interest in sport highly recommended
• A general understanding of the wagering industry & landscape
• Detail oriented, deadline focused and willingness to learn
• Previous experience in an operational or administrative role preferred
• Strong communication and written skills
• Proficient in the use of Microsoft software suite and/or Google Sheets/Slides.
• Qualifications in marketing and/or business desirable but not essential
The PB Perks!
• PointsBet Flex Program – Filled with Hybrid Working, Work from Anywhere weeks, Sabbatical Leave to name a few.
• PointsBet Day – Get your PointsBet anniversary off.
• Annual Bonus Scheme – We reward great work, earn even more on top of our competitive salary packages.
• Parental Leave – 18 weeks for Primary Carers and 4 weeks for Secondary Carers.
• Daily breakfasts, sporting event tickets, a range of wellness programs.
So you don’t tick every requirement on the job description but are still interested? Please apply anyway! We are built different at PointsBet, because we think different. We promote diversity of thought and would love to hear from a wide range of applicants as we believe that any unique skillset adds value to the team.
