This role reports into the Chief of Staff - Video Content and supports in executing a multi-platform strategy for 9News. It involves creating multimedia content aligned with the editorial agenda, tailored for different audiences, and distributed across various platforms.
Strong copywriting, video, and graphic presentation skills are required, along with experience in Adobe Photoshop and Premiere. Understanding digital audience behaviours and producing engaging content are key.
Responsibilities:
- Creating original journalistic content for the 9News brand and all relevant digital platforms.
- Executing tone of voice, frequency of communication and moderation.
- Competent working across all social media and digital video platforms associated with 9News.
- Working with broader 9News teams in the creation and publication of relevant, original, shareable and high-quality content.
- Maximise audience reach and engagement for 9News content.
- Maximise referral traffic to relevant digital assets.
- Drive innovation new media storytelling to bring 9News to new audiences
- Develop and proactively share insights/reports
