Regular Weekly Duties:
- Attend weekly Marketing and Partnerships team WIPs
- Attend monthly Consumer Products & Home Entertainment conference call WIP
- Sign up to exhibitors’ EDMs and report major campaign activities with competitor titles on a weekly basis
- Sign up and review industry publications to stay across industry news, product launches, brand partnership opportunities, updated contacts
Database Management:
- Update the partnerships database to ensure contacts are most current
Research:
- Research potential partners for film specific promotions e.g.: competitor activity, media monitoring and browsing (online, media, supermarkets, retailers)
- Research competitor brand partnership programs and prepare competitor reports on major competitive titles
- Research competitor exhibitor promotional activity and prepare competitor exhibition program reports on major competitive titles
- Research major sporting, seasonal and music events with a view to potential partnership tie in with Universal film releases
- Sourcing leads by gathering market intel on brands to refine pitch lists to partnership team
Reporting:
- Assist in creation of exhibition post-campaign reports
- Assist in creation of third party partner post-campaign reports
Merchandise
- Prize fulfillment, sending out merchandise and prizing to winners
- Sending out in-season passes to partners
Events / Screenings
- General administrative and event support at screenings and premiere events
