Sodexo are currently seeking an experienced Digital Content Producer for a 6 Month Fixed Term position based at our Balcatta Office in Perth.
The Digital Content Producer will Support the E&R Digital and Business Transformation through producing content for a consumer facing mobile app encompassing end to end retail and loyalty programs.
Job scope:
- Developing digital strategies, programs and tools in line with organization’s branding and sales objectives.
- Assists in the implementation of tracking on digital web properties via vendor pixels, cookies and on-site event detection.
- Identifies opportunities for audience development and growth through analysis of digital customer behavior.
- Supports the development of digital marketing multi-channel campaigns aimed at increasing loyalty.
- Monitors paid acquisition budget and performance across multiple platforms and develops recommendations on daily adjustments.
- Analyzes creative performance and determines trends based on creative category.
Responsibilities of the role will include but are not limited to:
- Responsible for driving consumer engagement aligning both off and online consumer experience.
- Manage content and communications planning to improve consumer engagement.
- Support the Mobilisation Manager to conduct promotion roadshows of the App.
- Support the establishment of the digital campaigns processes and practices for E&R.
- Analysis of Application Insights to advise on strategic digital content planning.
- Assist in the development of a customer loyalty program and implementation of subsequent campaigns.
- Development of consumer app content liaising closely with Business SMEs.
- Ensure consistent “tone of the voice” and branding.
- Manage internal contributors to adhere to content deadlines in line with content plans.
- Coordinate content for B2C marketing campaigns including curation of images and branding elements using Adobe Suite.
- Management of content across digital channels to increase overall engagement and conversion rates.
- Support design of UI/UX elements for mobile applications using UI prototyping tools.
- Production of imagery and video content using Adobe design tools.
- Drive a collaborative innovation process in co-design with our staff and consumers to define the digital touch points to be addressed in order to improve the Quality of Life experience.
- Support the development and implementation of prototypes and pilots to support new service development through a design thinking methodology and approach.
Who are we looking for?
We’re looking for someone who thrives in fast-paced, high-volume environments; there’s never a dull moment at Sodexo.
You take pride in delivering work to the highest standard, with excellent time management and teamwork skills and have the ability to work independently and communicate with stakeholders at all levels.
