Job description
Our client is a rapidly growing product-led SaaS startup. The team is passionate about creating products that solve real problems for our users, and they are looking for a dynamic Growth Marketing Lead to join them as their first marketing hire.
As the Growth Marketing Lead, you will play a critical role in driving user acquisition, engagement, and retention. You will be responsible for developing and executing full-funnel marketing strategies, with an initial focus on top-of-funnel activities. This role requires a blend of creativity, analytical thinking, and technical proficiency to optimise our marketing efforts and fuel our growth.
Key Responsibilities:
Top-of-Funnel Focus:
Develop and execute strategies to drive awareness and attract new users through content marketing, SEO, social media, paid advertising, and other channels.
Create and manage high-quality content that resonates with our target audience, including blog
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