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Jobs in Australia   »   Jobs in Monbulk   »   Sales / Marketing Job   »   Marketing Coordinator
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Marketing Coordinator

WAFEX Pty Ltd

WAFEX Pty Ltd company logo
At Tesselaar Flowers (a part of Wafex), we’re dedicated to enhancing the beauty of flowers through our exceptional wholesale services. As a leader in the floral industry, we offer a diverse range of high-quality products and are committed to delivering outstanding service to our clients. We’re looking for a passionate and creative Marketing Coordinator to join our team and help elevate our brand and marketing efforts.

About the Role
Are you a marketing enthusiast with a knack for creativity and a strong understanding of digital and traditional marketing channels? We’re seeking a Marketing Coordinator to manage and execute innovative marketing strategies that promote our floral products and services. This role offers the opportunity to work closely with a dynamic marketing team and make a significant impact on our company’s growth.

Your responsibilities will include:
Develop and implement comprehensive marketing strategies and campaigns to boost brand visibility and drive sales.
Manage and grow our social media presence, creating engaging content and interacting with our audience.
Collaborate with graphic designers and content creators to produce high-quality marketing materials, including brochures, flyers, and digital content.
Conduct market research to identify trends, customer preferences, and competitive insights.
Plan and execute promotional events, trade shows, and exhibitions, handling logistics and marketing materials.
Oversee website content updates, ensuring SEO optimization and a positive user experience.
Track, analyse, and report on marketing campaign performance and ROI.
Assist in managing the marketing budget and ensuring efficient resource allocation.
Work closely with the wider marketing team to align strategies and ensure cohesive messaging.
Collaborate with the sales team and other departments to support integrated marketing efforts.

Requirements:
Bachelor’s degree in Marketing, Business, or a related field.
Previous marketing experience, ideally within the floral or wholesale industry.
Proficiency in digital marketing tools, social media platforms, and content management systems.
Excellent communication, organisational, and project management skills.
Creative mindset with a focus on results and data-driven decision-making.
Ability to handle multiple projects and meet deadlines effectively.

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