About the Role: The Digital Marketing Manager is responsible for developing and managing the AU/NZ digital marketing strategy to drive awareness, consideration, and sales across the Retail, Marketplace, and e-commerce sales channels. The Digital Marketing Manager reports to the Head of Digital works closely with the Head of E-commerce, Marketing/Creative, CRM, and e-commerce teams, managing an advertising budget and media agency. The ideal candidate will love building brands and marketing strategies and have a proven track record of managing (digital) marketing campaigns end to end. They will also understand creative and various paid media marketing tactics and exceptional interpersonal skills. Key Responsibilities:
Development and management of the digital marketing strategy and collaboration on the brand marketing strategy
Measuring campaign performance and adjusting strategies based on insights & data
Campaign management: Liaison with stakeholders, briefing creative, promotions, strategic and tactical plans
Annual,
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