As a Senior Marketing Manager, Insurance you will be responsible for marketing strategy development and execution, to support product initiatives and achieve business growth and retention. We are looking for a product marketing expert, who has strong experience in strategy development, leading teams through change, navigating highly regulated categories and leading a fully integrated go-to-market approach. This role also plays a key part in the RAC Marketing Leadership team, to nurture and grow capability within the function.
What will you be doing?
Oversee all marketing communications to directly support annual Insurance objectives and business goals
Ensure high-quality, on-brand marketing materials are delivered on time and within budget, while meeting sales and retention targets
Oversee production of advertising and promotional materials for Business Units (BUs), ensuring they support product measures such as new business sales, retention rates, and awareness
Identify opportunities for improved marketing performance through competitor analysis, data-driven proposition development,
... Click here to view more detail / apply for Senior Marketing Manager, Insurance
What will you be doing?
Oversee all marketing communications to directly support annual Insurance objectives and business goals
Ensure high-quality, on-brand marketing materials are delivered on time and within budget, while meeting sales and retention targets
Oversee production of advertising and promotional materials for Business Units (BUs), ensuring they support product measures such as new business sales, retention rates, and awareness
Identify opportunities for improved marketing performance through competitor analysis, data-driven proposition development,
... Click here to view more detail / apply for Senior Marketing Manager, Insurance