Smappee stands for Smart Appliance for Energy Efficiency. At the core of everything we do, we aim to facilitate energy efficiency in an innovative, easy, and fun way. Our cutting-edge technology empowers businesses and individuals to take control of their energy consumption, reduce costs, and contribute to a sustainable future. We're on a mission to make energy management smarter, more efficient, and environmentally friendly. Our offering focuses on energy management solutions and electric vehicle charging. With a global reach and a dynamic, rapidly expanding team, we're driving innovation and sustainability to power a brighter future.   

We are seeking a dynamic Marketing Coordinator for the Australian and New Zealand markets, who will play a crucial role in driving regional marketing initiatives focusing on multi-channel lead generation, PR activities and Events. 
 

This role is ideal for a dynamic and proactive individual with a strong understanding of the local market and a passion for sustainability and energy efficiency. You will work closely with local distributors, large installers, and the regional sales team to execute marketing strategies that align with Smappee’s global goals while catering to the specific needs of the Australian market. 

Key Responsibilities: 

• You drive growth marketing efforts, including list building, content creation, and campaign execution (email campaigns, social media, paid advertising, cold calling) tailored to the Australian and New Zealand market. 

• You prepare a content longlist based on regional news and trends, and revise and localize global content to ensure relevance and impact in the local market. 

• You help build targeted media list and contacts.  

• You act as local media contact, localize press releases. 

• You scout and evaluate potential trade shows and manage Smappee’s participation, ensuring maximum exposure and lead generation.  

• You plan and execute local partner events to strengthen relationships with key stakeholders. 

• You develop and implement co-marketing initiatives with local distributors and large installers to boost brand visibility and sales. 

• You lead the marketing onboarding process for large partners and customers, ensuring they are fully integrated and aligned with Smappee’s brand and offering. 

• You act as the main point-of-contact for the regional sales team, delivering marketing support and ensuring seamless alignment with the global marketing strategy and brand guidelines. 

• You regularly communicate with the HQ marketing team to ensure local strategies are aligned with global objectives and to share insights from the Australian market. 

• You manage local social mediaplanning and community management as the role evolves. 

• You have a minimum of 3 years' experience in B2B(2C) marketing, with a focus on growth marketing and regional execution. 

• You have a strong understanding of the Australian and New Zealand markets, particularly in the energy or charging sectors. 

• You have excellent organizational and project management skills, with the ability to manage multiple initiatives simultaneously. 

• You have strong communication skills, both written and verbal, with the ability to liaise effectively between regional and global teams. 

• You are proactive, self-starter attitude with a passion for sustainability and energy efficiency. 

• You have strong copywriting skills. 

• You have the ability to create use cases from local success. 

• You have strong organizational skills to coordinate training sessions with the team. 

At Smappee we believe in a modern, dynamic, flexible work environment and culture where you can be yourself and truly inspire people to contribute to a better planet.  

What can you expect exactly?    

• Personal growth with multiple career and personal development opportunities in an organization that is constantly evolving.   

• A chance to participate in team activities and companywide events.

• A contract with remuneration according to experience, completed with benefits.

• Through profit participation you can benefit financially from the success and growth of the organization.

• A job where you can truly contribute to a better planet.

About OMRON: OMRON stands at the forefront of innovation in automation and robotics, delivering cutting-edge technology and solutions that drive digital transformation across diverse industries. As a global leader with a robust portfolio in robotics, automation, IoT, big data, safety systems, and machine vision, OMRON is dedicated to shaping the future of technology. With over 28,000 employees globally and a long-standing presence in Australasia, we balance stability with visionary thinking. Recognised as one of the World’s Top 100 Innovative Companies for the past decade, we are poised for significant growth under our ambitious “Shaping the Future 2030” strategy – empowering people through automation.

Role Overview: OMRON is seeking an accomplished and strategic Business Development Manager to drive our growth and expand our market presence. Reporting directly to the State Manager, this key role will involve collaborating with our sales, engineering, and customer teams to achieve ambitious sales and profit targets. The successful candidate will have the prospect to lead a high-performing team within 2-3 years.

Key Responsibilities :

• Market Expansion: Identify and cultivate business opportunities within key sectors, including Food & Commodity, Medical, Logistics, Infrastructure, Government, and Education.
• Strategic Engagement: Build and sustain strong relationships at all levels of the customer’s organization, including C-suite executives and influential decision-makers. Deliver compelling presentations and tailored proposals.
• Opportunity Development: Generate new leads through strategic marketing initiatives, industry seminars, and direct outreach to machine makers, large end-users, and system integrators.
• Solution Alignment: Collaborate with sales and engineering teams to customise solutions that meet client needs and drive strategic growth.
• Performance: Monitor market trends, adjust strategies, and provide insights to drive ongoing improvement and achieve targeted outcomes.
• Any other duties assigned by the direct manager.

• Experience: Minimum 3-5 years of experience in business development or sales within the Automation, Robotic or similar fields. Proficiency in technologies such as PLCs, IoT, and Robotics is preferred.
• Communication: Exceptional ability to engage with stakeholders at all organisational levels, including C-suite. Demonstrated experience in high-stakes presentations and proposal development.
• Leadership: Proven strategic vision with a track record of inspiring and motivating others. Strong aptitude for setting and achieving ambitious goals.