We’re searching for two exceptional Planning Directors to join Traffik on a 12-month contract. Based in Melbourne, these roles sit uniquely within the nexus of traditional brand strategy and shopper strategy—a space where long-term brand building meets the immediate motivations of the shopper journey. If you thrive on merging strategic thinking with actionable insights, this role is crafted for you.

What You’ll Do:

• Blend Brand & Shopper Insights: Shape insight-led strategies that address both brand equity and shopper engagement, aligning brand storytelling with the practicalities of purchase behaviour.
• Drive Strategic Vision: Work as a strategic lead, partnering with the Managing Partner, Account Directors, and our clients to architect multi-channel solutions that resonate across the brand activation spectrum. Your work will be pivotal in defining the strategic foundation for creative that’s as motivating as it is meaningful.
• Integrate Data & Cultural Insights: Use a blend of data-driven analysis and cultural intelligence to create strategies that inspire creative teams and deliver measurable results for our clients. Here, you’ll influence not just the “what” but the “why” of brand activation.
• Champion Innovation & Inclusivity: Foster a culture of innovation within the team, sharing best practices and inspiring others to think dynamically about brand and shopper intersections.

About You:

• Hybrid Thinker: You have an innate ability to bridge brand vision with the immediacy of shopper needs, crafting strategies that spark both emotional connection and action.
• Strategic Relationship Builder: Skilled in building trust with clients, you’re a proactive thinker who can uncover and act on business opportunities that align with our agency’s vision.
• Insightful Communicator: Whether presenting to clients or collaborating with teams, you’re adept at translating complex insights into compelling narratives, making strategy both accessible and actionable.
• Growth-Oriented & Adaptable: With a relentless pursuit of growth, you bring curiosity and agility to everything you do, always seeking ways to optimize strategy and amplify results.

Why Traffik?
We are a creatively led activation agency, who through a cross-discipline BTL team move people to act. We make people act, enter, click, trial, taste, experience, consider, feel, and buy. We’re an activation agency purpose-built for intelligence, creativity, and execution. We specialise in understanding the relationship between brand building and brand activation. Yet we don’t define ourselves by the channels we deliver. Instead, we employ channel specialists who empower you to know exactly how to maximise your budget to achieve the most effective ROI. As such, our work transcends all activation channels with a strong focus on the ‘why’, ensuring we partner with your brand and media agencies to deliver outstanding creative work, that works. We are part of the Clemenger Group, Australia’s largest and most successful Marketing Communications Group. Our vision is to be ‘Leading brands first thought for everything activation’. We want to own and lead activations in Australia.

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Are you curious, motivated, and forward-thinking? At FIS you’ll have the opportunity to work on some of the most challenging and relevant issues in financial services and technology. Our talented people empower us, and we believe in being part of a team that is open, collaborative, entrepreneurial, passionate and above all fun.

About the team

As a Senior Business Analyst you will work predominantly in the cards space to elicit, analyse, communicate and validate business/user requirements for processes, policies and information systems. You will also translate business needs/end-user requirements into functional specifications that describe what the system, process or product/service must do to fulfil the end-user/business requirements.

What you may be doing:

• Formulating and defining system scope and objectives through research and fact-finding combined with an understanding of applicable business systems and industry requirements.

• Working with internal and external clients to assist with implementation of some or all aspects of the P1C software platform.

• Includes analysis of business and user needs, documentation of requirements and translation into proper system requirement specifications.

• Influences business partners and service providers regarding priorities, hardware/software selection and/or vendor selection.

• Identifies and documents business strategies, objectives and drivers.

• Analyses and documents business processes and metrics and identifies improvement opportunities.

• Re-engineers processes to deliver greater effectiveness and efficiency.

• Identifies/documents how applications and systems interact to support business processes.

• Assesses, applies and projects the impact of system changes on users and internal and external clients or stakeholders.

• Uses knowledge of systems and industry requirements to develop or modify complex information systems.

• Tracking tasks to plan and escalating issues with late running task and other schedule impacts in a timely manner to the PM.

• Conducts a variety of tests such as system, integration, readiness and acceptance tests.

• Verifies through testing that changes made by programmers to one part of the application do not impact other parts.

• Trains internal employees or external clients on changes, new systems or new procedures.

• Conducts one-on-one or classroom training depending upon the size or desire of the audience.

• May mentor, guide, advise and/or check the work of less experienced business systems analysts.

• Considers business implications of the application of technology to the current business environment.

• Other related duties assigned as needed.

What you bring:

• Knowledge of financial services industry

• Good understanding of P1C/BASE Global/B2K or any relevant credit card processing technologies

• Knowledge of end-to-end systems development life cycles, i.e., waterfall, iterative and other modern approaches to software development

• Excellent customer service skills that build high levels of customer satisfaction for internal and external clients

• Excellent verbal and written communication skills to technical and non-technical audiences of various levels in the organization, e.g., executive, management, individual contributors

• Willingly shares relevant technical and/or industry knowledge and expertise to other resources

• Excellent analytical, decision-making, problem-solving, team, and time management skills

• Ability to persuade and influence others on the best approach to take

• Ability to estimate work effort for project sub-plans or small projects and ensure the project is successfully completed

• Is resourceful and proactive in gathering information and sharing ideas

What we offer you:

• Competitive salary, range of benefits designed to help support your lifestyle and wellbeing

• Flexibility to work remotely with occasional office visits

• A multifaceted job with a high degree of responsibility and a broad spectrum of opportunities

• A modern, international work environment with a dedicated and motivated team

• A broad range of professional education and personal development possibilities

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Sourcing Model

Recruitment at FIS works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. FIS does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

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