Be a part of sharing special places and shaping lasting memories with Australia’s leading experiential tourism business.

About Journey Beyond

Australia’s leading experiential tourism group, Journey Beyond, is privileged to operate 14 brands spanning the country, connecting guests to the land, and to each other. Joining the Journey Beyond family, you will play an integral role in supporting our business as we continue to share special places and shape lasting memories for our guests.

The Opportunity

The Senior Marketing Executive will support and oversee the planning, development, execution and ongoing management of marketing campaigns for our luxury resort and lodge. This role will manage all creative applications for the brand, website and social media content, hotel collateral and guest materials, brochure content and pre-departure / post-travel communications. This role will work closely with the Journey Beyond Marketing & Communications team on brand positioning and management, new customer acquisition, repeat loyalty initiatives and commercial results contributing to overall business performance.

This role will include:

• Assisting in the development and management of annual marketing plans and budgets
• Work closely with the Group Marketing Manager and wider Marketing and Communications team to develop, implement and execute marketing campaigns across all media channels and platforms (print, native advertising, digital, search, social, radio and OOH)
• Management of campaign media including bookings and material deadlines
• Identifying campaign effectiveness and making recommendations
• Defined plans across key revenue segments for the hotel including; accommodation, restaurant bookings, conferences, events and weddings
• Contribute analysis and insights to monthly marketing reports, marketing plans and post-campaign reports
• Contribute to briefs, production and on-shoot management of all asset capture, e.g. video and still shoots
• Work collaboratively with the in-house design team to ensure campaign creative and all branded collateral is created and executed in adherence to brand guidelines
• Ensure website content is kept up to date and aligned with campaign communication and initiatives, in conjunction with the Digital Performance Manager
• Support the development of a social media strategy, managing the social media calendar, content publishing, ongoing community engagement and management

About you

In this role you will split your time across Monatro and our office in North Terrace, Adelaide. You know how to deliver results through powerful marketing campaigns. You are a passionate marketer with experience in the hospitality and tourism Industry, preferably in hotels. You will have the proven ability to think strategically and deliver operationally. You will have success in managing multiple campaigns and you will have the ability to think differently, creatively and through a guest-centric lens. This role is suited to a Marketing professional ready to enhance their capabilities in the hospitality and tourism industry.

What We Offer 

• Generous discounts on Journey Beyond travel and experiences 
• Study Assistance Policy 
• Employee Referral Policy 
• Parental Leave program
• Purchased Leave policy
• Private Health discounts 
• Employee Assistance Program 
• Discounts on Journey Beyond merchandise 
• Flexible working environment 
  

Join us and contribute to an exciting journey where you'll create unforgettable experiences for our guests!

A career that lets your passion shine:

The Guest Experience Executive (GEE) ensures an exceptional hotel experience by welcoming and assisting VIPs, loyal guests, and members of Accor programs, focusing on personalised service and special occasions. Acting as a key communication link with hotel management, the GEE coordinates guest preferences, requests, and stay details, supporting pre and post stay engagement. They also manage the Voice of the Guest platform, including sentiment analysis and responses, ensuring the Sofitel brand's luxury standards and guest journey expectations are met.

We are seeking a proactive and strategic Marketing Executive to oversee and optimize our social media presence, ad campaigns, and localized marketing initiatives. This role will be essential in developing content strategies, managing community engagement, collaborating with local agencies, and expanding our reach across regional social media channels. The ideal candidate will have expertise in Korea's social media landscape and a strong understanding of local market dynamics, enabling them to effectively connect with and engage prospects, foster interest in our products and services, strengthen our reputation, and drive sustainable growth.

Key Responsibilities

• Conceive and develop efficient and intuitive marketing strategies.
• Organize and oversee advertising campaigns (Meta, IG, X Tiktok, and etc.), exhibitions and promotional events.
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
• Initiate and control surveys to assess customer requirements and dedication.
• Write copy for various marketing materials (brochures, press releases, website content, and etc.) and provide Korean translations.
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
• Monitor progress of campaigns using various metrics and submit reports of performance.
• Collaborate with managers in preparing budgets and monitoring expenses.

• 1-2 years of experience in social media, digital marketing, or related roles, with a demonstrated ability to manage and grow social media channels.
• Experience in managing ad campaigns for brands or agencies is preferred, showcasing a solid understanding of ad targeting, optimization, and analytics.
• Critical thinker and problem-solving skills with the ability to turn complex ideas into engaging and accessible content.
• Team player with great interpersonal and communication skills.
• Similar industry experience (brokerage / gaming) is a plus.

• Celebrate your tenure with us! Receive generous milestone anniversary gifts that grow with each year of service.
• Join a vibrant workplace culture with fantastic team-building activities, fostering camaraderie and collaboration among colleagues.
• Prioritize your well-being! Access our Flexible Spending Account (FSA) for various health and wellness needs.
• We support you during difficult times. Receive one additional paid day off for each occasion of family bereavement.
• Cherish life's milestones. Enjoy paid time off for your marriage occasion.
• Welcome your newest family member with a special gift!
• Invest in your growth! Access annual training opportunities tailored to your role.